Job Description
Role
Prepaid Marketing
Job Level/ Designation
M2
Function / Department
Marketing
Location
Mohali
Hiring Manager
Anandaraman Srinivasan
Job Purpose
Manage and grow prepaid revenue business for the circle/cluster by leveraging pillars of growth (Unlimited penetration) and grow subscriber base through effective acquisition and retention strategies.
Key Result Areas/Accountabilities
With almost 80% of circle revenue dependency on prepaid business, the role of prepaid specialist becomes critical as we look to penetrate in priority markets and challenge competition.
Key accountabilities of the roles include:-
Drive crucial revenue agenda for the circle through effective UnR techniques (drive UL% / grow PF/ drive Combo Voucher / Combo to UL conv/ drive recovery% from decay base /monitor and grow ARPU).
Drive subs addition, value extraction, 4G subs
Drive the digital agenda for the cluster
Front-end the GTM for the circle for all marketing and revenue initiatives
Continuously monitor and dialogue with CVM BDM to maximize revenue agenda through 121 campaigns
Cross-functional drive with field teams and back-end teams to deliver on agreed projects/deliverables which directly impact revenues and subscriber addition
Subs , Usage & Revenue Tracking
Daily , monthly tracking of key performance indicators at sub level
Core Competencies, Knowledge, Experience
Data crunching
Understanding of Excel/Access/SAS/BI
Analytics
CLCM
Exposure to 121/ CVM process handling shall be added advantage.
Must have technical / professional qualifications
1. Post Graduate MBA with 3-7 years' experience
2. Analytical and Data crunching skills
3. Communication and presentation skills
4. Go to market
Prepaid Marketing
Job Level/ Designation
M2
Function / Department
Marketing
Location
Mohali
Hiring Manager
Anandaraman Srinivasan
Job Purpose
Manage and grow prepaid revenue business for the circle/cluster by leveraging pillars of growth (Unlimited penetration) and grow subscriber base through effective acquisition and retention strategies.
Key Result Areas/Accountabilities
With almost 80% of circle revenue dependency on prepaid business, the role of prepaid specialist becomes critical as we look to penetrate in priority markets and challenge competition.
Key accountabilities of the roles include:-
Drive crucial revenue agenda for the circle through effective UnR techniques (drive UL% / grow PF/ drive Combo Voucher / Combo to UL conv/ drive recovery% from decay base /monitor and grow ARPU).
Drive subs addition, value extraction, 4G subs
Drive the digital agenda for the cluster
Front-end the GTM for the circle for all marketing and revenue initiatives
Continuously monitor and dialogue with CVM BDM to maximize revenue agenda through 121 campaigns
Cross-functional drive with field teams and back-end teams to deliver on agreed projects/deliverables which directly impact revenues and subscriber addition
Subs , Usage & Revenue Tracking
Daily , monthly tracking of key performance indicators at sub level
Core Competencies, Knowledge, Experience
Data crunching
Understanding of Excel/Access/SAS/BI
Analytics
CLCM
Exposure to 121/ CVM process handling shall be added advantage.
Must have technical / professional qualifications
1. Post Graduate MBA with 3-7 years' experience
2. Analytical and Data crunching skills
3. Communication and presentation skills
4. Go to market
💡 Quick Summary
Seeking a career-building opportunity? The AGM | Prepaid Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
