Job Description
Full Job Description
The Assistant Social Media Manager will be responsible for working with teams across the organization to develop and support social media strategies to build audiences and further marketing and brand initiatives. The Assistant Social Media Manager will also be responsible for leading operations and reporting for the Global Social Media team.
The Assistant Social Media Manager will be expected to create content and publish to Labcorp channels, build online communities, and provide insights and analytics that will fine-tune future strategy, content, and audience-building work. The ideal candidate will be a skilled relationship builder who excels at making data come to life through engaging content.
Do you have an eye for social trends and analytics? An understanding of how to build relationships with online communities? We want to hear from you.
Responsibilities/Duties
Manage content and campaign calendars that outline social media content.
Manage and execute social media projects with marketing and agency teams.
Provide guidance and expertise on audience engagement for social media campaigns.
Collaborate with broader social media and content team on channel-specific social media strategies.
Align content themes and assets to target audiences' needs, infusing Labcorp's brand voice and tone.
Provide real-time feedback on audience perception of campaigns to fine-tune messaging and inform future campaigns.
Develop social media reports in Sprinklr and PostBeyond and compile for Data Analytics team in Tableau.
Assist social media team with analyzing data to garner insights and optimizations for various initiatives.
Develop custom social media reports for various business units as needed.
Interpret and present data in a cohesive and visually compelling manner.
Partner with Social Listening Analysts to monitor performance against competitors and implement social listening reporting relevant to business topics.
Experience Required:
3-5+ years of experience in social media strategy
Experience with social networking and analytics tools (i.e., Hoot Suite, Brand24, NetBase, Google Analytics, TrendKite, Sprout Social, Sprinklr, etc.)
Recommended:
Background in Healthcare or Biopharmaceutical Industry a plus
Degree with a concentration in communications, journalism, public relations, or marketing preferred
Competencies:
Excellent organizational skills: the proven capability to manage projects from start to finish
Strong interpersonal skills: ability to work as an individual and as part of a team
Strong managerial skills: ability to lead and coach a team
Work well within a fast-paced customer centric environment and with a variety of stakeholders.
Multi-task and work efficiently under pressure with expert attention to; prioritize tasks effectively under tight timelines.
Ability to influence across teams.
Work both independently and in a cross-functional global team
Be accountable and dependable but know when to ask for help
Adapt to change and work though ambiguity, while interpreting feedback
Labcorp is proud to be an Equal Opportunity Employer:
As an EOE/AA employer, Labcorp strives for diversity and inclusion in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications of the individual and do not discriminate based upon race, religion, color, national origin, gender (including pregnancy or other medical conditions/needs), family or parental status, marital, civil union or domestic partnership status, ****** orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. We encourage all to apply.
For more information about how we collect and store your personal data, please see our Privacy Statement.
The Assistant Social Media Manager will be responsible for working with teams across the organization to develop and support social media strategies to build audiences and further marketing and brand initiatives. The Assistant Social Media Manager will also be responsible for leading operations and reporting for the Global Social Media team.
The Assistant Social Media Manager will be expected to create content and publish to Labcorp channels, build online communities, and provide insights and analytics that will fine-tune future strategy, content, and audience-building work. The ideal candidate will be a skilled relationship builder who excels at making data come to life through engaging content.
Do you have an eye for social trends and analytics? An understanding of how to build relationships with online communities? We want to hear from you.
Responsibilities/Duties
Manage content and campaign calendars that outline social media content.
Manage and execute social media projects with marketing and agency teams.
Provide guidance and expertise on audience engagement for social media campaigns.
Collaborate with broader social media and content team on channel-specific social media strategies.
Align content themes and assets to target audiences' needs, infusing Labcorp's brand voice and tone.
Provide real-time feedback on audience perception of campaigns to fine-tune messaging and inform future campaigns.
Develop social media reports in Sprinklr and PostBeyond and compile for Data Analytics team in Tableau.
Assist social media team with analyzing data to garner insights and optimizations for various initiatives.
Develop custom social media reports for various business units as needed.
Interpret and present data in a cohesive and visually compelling manner.
Partner with Social Listening Analysts to monitor performance against competitors and implement social listening reporting relevant to business topics.
Experience Required:
3-5+ years of experience in social media strategy
Experience with social networking and analytics tools (i.e., Hoot Suite, Brand24, NetBase, Google Analytics, TrendKite, Sprout Social, Sprinklr, etc.)
Recommended:
Background in Healthcare or Biopharmaceutical Industry a plus
Degree with a concentration in communications, journalism, public relations, or marketing preferred
Competencies:
Excellent organizational skills: the proven capability to manage projects from start to finish
Strong interpersonal skills: ability to work as an individual and as part of a team
Strong managerial skills: ability to lead and coach a team
Work well within a fast-paced customer centric environment and with a variety of stakeholders.
Multi-task and work efficiently under pressure with expert attention to; prioritize tasks effectively under tight timelines.
Ability to influence across teams.
Work both independently and in a cross-functional global team
Be accountable and dependable but know when to ask for help
Adapt to change and work though ambiguity, while interpreting feedback
Labcorp is proud to be an Equal Opportunity Employer:
As an EOE/AA employer, Labcorp strives for diversity and inclusion in the workforce and does not tolerate harassment or discrimination of any kind. We make employment decisions based on the needs of our business and the qualifications of the individual and do not discriminate based upon race, religion, color, national origin, gender (including pregnancy or other medical conditions/needs), family or parental status, marital, civil union or domestic partnership status, ****** orientation, gender identity, gender expression, personal appearance, age, veteran status, disability, genetic information, or any other legally protected characteristic. We encourage all to apply.
For more information about how we collect and store your personal data, please see our Privacy Statement.
💡 Quick Summary
Seeking a career-building opportunity? The Assistant Social Media Manager position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bangalore offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
