Job Description
We are a full-stack financial services organisation, committed to helping Indian businesses with comprehensive and innovative payment and business banking solutions built over robust technology to address the entire length and breadth of the payment and banking journey for any business. Over the past year, we've disbursed loans worth millions of dollars in loans to thousands of businesses. In parallel, Razorpay is reimagining how businesses manage money by simplifying business banking (via Razorpay X ) and enabling capital availability for businesses (via Razorpay Capital ).
The Role
We are looking for a bright and motivated Performance Marketing Associate to join our growing team. In this role, you will support our senior performance marketing professionals in developing and executing data-driven marketing campaigns to acquire new B2B users for Razorpay. You will gain valuable experience in all aspects of performance marketing, from campaign management to data analysis.
Roles And Responsibilities
• Assist senior performance marketing professionals with managing and optimizing paid advertising campaigns across various channels (e.g., Google Ads, Facebook Ads, LinkedIn Ads) with a focus on B2B audiences.
• Conduct keyword research and analyze competitor strategies to identify high-performing keywords and target segments.
• Assist with creating and A/B testing ad copy, landing pages, and other campaign elements.
• Monitor campaign performance, track key metrics, and generate Daily/ Monthly/weekly reports to identify areas for improvement.
• Stay updated on the latest trends and best practices in performance marketing.
• Collaborate with cross-functional teams (e.g., product, design, sales) to ensure smooth campaign execution and alignment with overall business goals.
Mandatory Qualifications
• 2-3 years of experience in performance marketing in B2B performance marketing.
• Strong understanding of digital marketing fundamentals.
• Experience with basic campaign management on paid advertising platforms like Google Ads and Facebook Ads. Linkedin ads ( a Plus)
• Excellent analytical skills with the ability to learn and interpret data.
• Strong communication and presentation skills.
• Ability to work independently and manage multiple tasks effectively.
• A passion for learning and staying updated on the latest trends in digital marketing.
Razorpay believes in and follows an equal employment opportunity policy that doesn't discriminate on gender, religion, ****** orientation, colour, nationality, age, etc. We welcome interests and applications from all groups and communities across the globe.
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💡 Quick Summary
Seeking a career-building opportunity? The Associate | Digital Marketing position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bengaluru offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
