Job Description
Full job description
Business: Piramal Consumer Healthcare
Department: Marketing
Location: Kurla
Travel: Medium
Job Overview
The incumbent in this role is responsible for developing and implementing marketing plans to address brand requirements, leading and generating consumer insights, managing the communication strategy, monitoring the key brand parameters to ensure better planning and driving digital campaigns/activations for the brand, generating consumer insights for new product development and driving omni-channel business for the brand.
Key Stakeholders: Internal
Sales team, R&D and Innovation team, Analytics team, Consumer Insights, Media and PR team
Key Stakeholders: External
Creative and Media agencies, Trade Activation agencies, Market research agencies, Customers (Trade and shopper)
Reporting Structure
Reports to Category Manager
Experience
• 5-6 years of total work experience in OTC/FMCG sector
• Should have exposure to omni-channel activations (GT, MT, Ecom), media planning, digital Campaigns
• Should have exposure to building integrated marketing campaigns
• Analytical skills
• Leadership and planning ability
• Communication and presentation skills
Business: Piramal Consumer Healthcare
Department: Marketing
Location: Kurla
Travel: Medium
Job Overview
The incumbent in this role is responsible for developing and implementing marketing plans to address brand requirements, leading and generating consumer insights, managing the communication strategy, monitoring the key brand parameters to ensure better planning and driving digital campaigns/activations for the brand, generating consumer insights for new product development and driving omni-channel business for the brand.
Key Stakeholders: Internal
Sales team, R&D and Innovation team, Analytics team, Consumer Insights, Media and PR team
Key Stakeholders: External
Creative and Media agencies, Trade Activation agencies, Market research agencies, Customers (Trade and shopper)
Reporting Structure
Reports to Category Manager
Experience
• 5-6 years of total work experience in OTC/FMCG sector
• Should have exposure to omni-channel activations (GT, MT, Ecom), media planning, digital Campaigns
• Should have exposure to building integrated marketing campaigns
• Analytical skills
• Leadership and planning ability
• Communication and presentation skills
💡 Quick Summary
Seeking a career-building opportunity? The Brand Manager position is now open for candidates interested in the Human Resource (HR) Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Human Resource (HR) Jobs is a plus.
