Job Description
The City is committed to fostering a respectful, inclusive and equitable workplace which is representative of the community we serve. We welcome those who have demonstrated a commitment to upholding the values of equity, diversity, inclusion, anti-racism and reconciliation. Applications are encouraged from members of groups that are historically disadvantaged and underrepresented. Accommodations are available during the hiring process, upon request.
As a Communications and Marketing Advisor, you are responsible for developing and executing communications/marketing plans, products and services in support of strategic plans. Primary duties include:
Collaborate with colleagues to confirm project objectives, track timelines and budgets, provide project status and take action to ensure objectives are met.
Develop and edit content for publication on a variety of mediums and channels (for example: digital, media and social media) as well as developing creative briefs.
Create detailed and tactical marketing promotional plans for concepts identified in strategic plans such as identification of channels, analysis of strengths and weaknesses, working with media buying vendor and posting on certain channels.
Gather data, analyze information such as customer surveys, social media reports, web measurement tools and post-campaign reports.
Compare results to goals and performance metrics to identify issues or trends that may assist in improving reach, awareness and effectiveness of tactical plans.
Qualifications
A completed 2-year diploma in Marketing, Communications, Public Relations, Journalism, or a related field and at least 6 years of experience in areas such as marketing, communications, writing, editing, or media relations; OR
A degree in any of the disciplines listed above (or closely related field) and at least 4 years of related experience.
Experience in one or more of the following areas is required: communications planning, project management/coordination, writing, editing, or web/digital communications.
A designation from one of the following recognized professional communications or marketing association: Certified Marketing Management Professional, Accredited Business Communicator, Accreditation in Public Relations, Communications and Advertising Accredited Professional or Certified Campaign Planning Program would be considered an asset.
Competencies required include critical thinking, customer service, organizational, time management and highly developed written communications skills, and the ability to work in a collaborative environment.
Pre-employment Requirements
Successful applicants must provide proof of qualifications.
Workstyle
This position may be eligible to work from home for at least part of the time as one of several flexible work options available to City employees. These arrangements depend on the operational requirements of the role, employee suitability, and are subject to change based on operational needs and corporate direction.
💡 Quick Summary
Seeking a career-building opportunity? The Communications and Marketing Advisor position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Calgary offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
