Job Description
Job Title:
Content Marketing Manager
Job Description:
Job Summary:
We are seeking a skilled Content Marketing Manager to develop and execute content strategies that increase lead generation, brand awareness, and engagement. The Content Marketing Manager will collaborate with cross-functional teams, including product marketing, sales, product, and design, to create compelling content that resonates with our target audience.
Experience Range:
3 - 6 years
Educational Qualifications:
Any graduation, and Any PG
Job Responsibilities:
Key Responsibilities:
• Develop and execute content marketing strategies that align with business goals and target audience needs.
• Manage and maintain editorial calendars to ensure a consistent cadence of content.
• Create a wide range of content, including blog posts, eBooks, whitepapers, videos, infographics, social media posts, and email campaigns.
• Collaborate with cross-functional teams to ensure that content is aligned with product messaging value propositions, and customer pain points.
• Conduct competitive research and stay up-to-date with industry trends to ensure content is relevant and engaging.
• Use analytics to measure the performance of content and adjust strategies accordingly.
• Develop and manage relationships with external contributors, influencers, and industry experts.
• Manage content distribution across various channels, including email, social media, and other digital marketing channels.
• Lead the development of content campaigns and manage their execution, including planning, production, and promotion.
• Continuously improve the content marketing program through experimentation, testing, and optimization.
Skills Required:
B2B content marketing, digital marketing, content marketing campaigns, writing and editing skills., CRM tools,
Candidate Attributes:
Qualifications:
• Bachelor's degree in Marketing, Communications, or a related field.
• 3-6 years of experience in B2B content marketing, digital marketing, or related fields. Experience in the financial/technical space is a plus.
• Proven experience developing and executing successful content marketing campaigns.
• Excellent writing and editing skills.
• Familiarity with SEO best practices and keyword research.
• Experience managing content distribution across various channels, including social media, email, and other digital marketing channels.
• Strong project management skills and ability to manage multiple projects simultaneously.
• Excellent collaboration and communication skills.
• Experience with marketing automation and CRM tools, such as HubSpot or Salesforce, is a plus.
If you're a creative problem solver with a passion for creating compelling content that drives business results, we want to hear from you. Apply today to join our team as a Content Marketing Manager.
Job Code: KL-LL7G3H2R
About Us
The digital economy runs on trust. After all, you do need to know who you’re dealing with. IDfy helps with that.
IDfy builds technology solutions to help companies accurately identify people, run background checks, conduct KYC, mitigate lending risks, and onboard associates. Our mission is to deliver these solutions with zero friction for end users.
Specifically, IDfy’s video platform and a suite of APIs help companies
1. Identify people (does Jane Doe exist?)
2. Verify their credentials (do the details belong to Jane Doe?)
3. Assess the risk of fraud (Has Jane Doe committed fraud or is she likely to commit one?)
If you have opened a bank account with HDFC, created a fantasy team on Dream11, or ordered from Amazon or Zomato, your life would have been touched by IDfy.
IDfy regularly ranks amongst Asia’s top 5 RegTechs. While also sweeping in awards like Deloitte Technology Fast 50, 2026 India Winner, Fintech ScaleUp of the Year, Best RegTech Implementation and Innovator in Video solutions for Financial Services.
Why Us?
We build products that detect and prevent fraud. At IDfy, you will apply your skills to stay one step ahead of fraudsters. You will be mind-mapping fraudsters’ modus operandi, predicting evolution of fraud techniques, and designing solutions to prevent new & emerging fraud.
At IDfy, you will work on the entire end-to-end solution rather than a small cog of a giant wheel.
Thanks to our problem-centric approach, one in which we find the right technology to solve a problem rather than the other way around, you will always be working on the latest technologies.
We work hard and party hard. There are weekly sessions on emerging technologies. Work weeks are usually capped off with board games, table tennis, karaoke and other fun activities
Content Marketing Manager
Job Description:
Job Summary:
We are seeking a skilled Content Marketing Manager to develop and execute content strategies that increase lead generation, brand awareness, and engagement. The Content Marketing Manager will collaborate with cross-functional teams, including product marketing, sales, product, and design, to create compelling content that resonates with our target audience.
Experience Range:
3 - 6 years
Educational Qualifications:
Any graduation, and Any PG
Job Responsibilities:
Key Responsibilities:
• Develop and execute content marketing strategies that align with business goals and target audience needs.
• Manage and maintain editorial calendars to ensure a consistent cadence of content.
• Create a wide range of content, including blog posts, eBooks, whitepapers, videos, infographics, social media posts, and email campaigns.
• Collaborate with cross-functional teams to ensure that content is aligned with product messaging value propositions, and customer pain points.
• Conduct competitive research and stay up-to-date with industry trends to ensure content is relevant and engaging.
• Use analytics to measure the performance of content and adjust strategies accordingly.
• Develop and manage relationships with external contributors, influencers, and industry experts.
• Manage content distribution across various channels, including email, social media, and other digital marketing channels.
• Lead the development of content campaigns and manage their execution, including planning, production, and promotion.
• Continuously improve the content marketing program through experimentation, testing, and optimization.
Skills Required:
B2B content marketing, digital marketing, content marketing campaigns, writing and editing skills., CRM tools,
Candidate Attributes:
Qualifications:
• Bachelor's degree in Marketing, Communications, or a related field.
• 3-6 years of experience in B2B content marketing, digital marketing, or related fields. Experience in the financial/technical space is a plus.
• Proven experience developing and executing successful content marketing campaigns.
• Excellent writing and editing skills.
• Familiarity with SEO best practices and keyword research.
• Experience managing content distribution across various channels, including social media, email, and other digital marketing channels.
• Strong project management skills and ability to manage multiple projects simultaneously.
• Excellent collaboration and communication skills.
• Experience with marketing automation and CRM tools, such as HubSpot or Salesforce, is a plus.
If you're a creative problem solver with a passion for creating compelling content that drives business results, we want to hear from you. Apply today to join our team as a Content Marketing Manager.
Job Code: KL-LL7G3H2R
About Us
The digital economy runs on trust. After all, you do need to know who you’re dealing with. IDfy helps with that.
IDfy builds technology solutions to help companies accurately identify people, run background checks, conduct KYC, mitigate lending risks, and onboard associates. Our mission is to deliver these solutions with zero friction for end users.
Specifically, IDfy’s video platform and a suite of APIs help companies
1. Identify people (does Jane Doe exist?)
2. Verify their credentials (do the details belong to Jane Doe?)
3. Assess the risk of fraud (Has Jane Doe committed fraud or is she likely to commit one?)
If you have opened a bank account with HDFC, created a fantasy team on Dream11, or ordered from Amazon or Zomato, your life would have been touched by IDfy.
IDfy regularly ranks amongst Asia’s top 5 RegTechs. While also sweeping in awards like Deloitte Technology Fast 50, 2026 India Winner, Fintech ScaleUp of the Year, Best RegTech Implementation and Innovator in Video solutions for Financial Services.
Why Us?
We build products that detect and prevent fraud. At IDfy, you will apply your skills to stay one step ahead of fraudsters. You will be mind-mapping fraudsters’ modus operandi, predicting evolution of fraud techniques, and designing solutions to prevent new & emerging fraud.
At IDfy, you will work on the entire end-to-end solution rather than a small cog of a giant wheel.
Thanks to our problem-centric approach, one in which we find the right technology to solve a problem rather than the other way around, you will always be working on the latest technologies.
We work hard and party hard. There are weekly sessions on emerging technologies. Work weeks are usually capped off with board games, table tennis, karaoke and other fun activities
💡 Quick Summary
Seeking a career-building opportunity? The Content Marketing Manager position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.