Job Description
Job Description
We are looking for a creative customer marketing professional to join our global Advocacy team to help run global Advocacy initiatives and provide support to regional Advocacy leaders in key areas involving pipeline generation, customer engagement, and process improvement. You will be directly responsible for helping drive revenue growth through the creation of compelling customer references and evidence materials, as well as strengthening relationships with existing customers and building brand awareness. This role provides high visibility and involves cross-functional collaboration where you will be working hand-in-hand with sales, product, marketing and customer-facing teams in the region to identify and develop customer proof points and advocacy assets. You will be expected to manage timely deliverables and support requests for customer advocacy coming in various formats involving varied internal review cycles, each requiring new perspectives and creative approaches.
• Recruit customer references and help build an advocacy database aligning to sales, product, and growth marketing needs
• Collaborate with global and regional Advocacy leaders in developing and delivering customer reference materials and resources for customer stories
• Work closely with Sales teams to identify the right references contributing to time-sensitive deal accelerations
• Champion and streamline global Advocacy processes and procedures across regions to ensure a unified, consistent approach to Advocacy
• Build trusted relationships with customers ensuring their needs and expectations are met in the reference-building process
• Partner with Sales enablement to evangelize customer reference content
• Manage incoming service requests from Sales & Marketing teams and adhere to stipulated SLAs
• Partner with the Advocacy lead and content teams in developing customer stories for the region
• Assist in the running of special programs in global Advocacy, such as PR needs and online review incentivization
Qualifications
• 3-5 years of Customer Marketing/Program Management roles in a B2B enterprise organization
• Innovative thinker and creative problem solver who can effectively manage multiple ongoing assignments in a fast-paced, fluid environment
• Strong in collaborating with multiple cross-functional teams with a go-getter attitude
• Real passion for building customer advocates and developing customer experiences
• Proven track record of successfully handling stakeholder relationships at all levels
• Excellent communication and organizational skills
• Exceptional time and project management skills and process orientation
• Ability to build and maintain effective customer relationships
• Listening and persuasion skills
• Strong bias toward action with the ability to make decisions quickly amidst multiple stakeholders
Additional Information
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose and passion, irrespective of their background, gender, race, ****** orientation, religion or ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, our communities and our business.
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, ****** orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business
We are looking for a creative customer marketing professional to join our global Advocacy team to help run global Advocacy initiatives and provide support to regional Advocacy leaders in key areas involving pipeline generation, customer engagement, and process improvement. You will be directly responsible for helping drive revenue growth through the creation of compelling customer references and evidence materials, as well as strengthening relationships with existing customers and building brand awareness. This role provides high visibility and involves cross-functional collaboration where you will be working hand-in-hand with sales, product, marketing and customer-facing teams in the region to identify and develop customer proof points and advocacy assets. You will be expected to manage timely deliverables and support requests for customer advocacy coming in various formats involving varied internal review cycles, each requiring new perspectives and creative approaches.
• Recruit customer references and help build an advocacy database aligning to sales, product, and growth marketing needs
• Collaborate with global and regional Advocacy leaders in developing and delivering customer reference materials and resources for customer stories
• Work closely with Sales teams to identify the right references contributing to time-sensitive deal accelerations
• Champion and streamline global Advocacy processes and procedures across regions to ensure a unified, consistent approach to Advocacy
• Build trusted relationships with customers ensuring their needs and expectations are met in the reference-building process
• Partner with Sales enablement to evangelize customer reference content
• Manage incoming service requests from Sales & Marketing teams and adhere to stipulated SLAs
• Partner with the Advocacy lead and content teams in developing customer stories for the region
• Assist in the running of special programs in global Advocacy, such as PR needs and online review incentivization
Qualifications
• 3-5 years of Customer Marketing/Program Management roles in a B2B enterprise organization
• Innovative thinker and creative problem solver who can effectively manage multiple ongoing assignments in a fast-paced, fluid environment
• Strong in collaborating with multiple cross-functional teams with a go-getter attitude
• Real passion for building customer advocates and developing customer experiences
• Proven track record of successfully handling stakeholder relationships at all levels
• Excellent communication and organizational skills
• Exceptional time and project management skills and process orientation
• Ability to build and maintain effective customer relationships
• Listening and persuasion skills
• Strong bias toward action with the ability to make decisions quickly amidst multiple stakeholders
Additional Information
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose and passion, irrespective of their background, gender, race, ****** orientation, religion or ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, our communities and our business.
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, ****** orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business
💡 Quick Summary
Seeking a career-building opportunity? The Customer Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bangalore offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
