Job description
Title: Digital Business Social Media Specialist
Location: Remote UK (Office based in Edinburgh)
Salary: Up to £40,000
This is an exciting opportunity for a Social Media professional to join a growing digital business that operates with some of the UK, US and Brazil's most prominent social media sports brands and personalities. They have an audience of over 5,000,000 passionate sports fans across a range of social platforms and websites that provide invaluable betting insights around Football, Darts, Horse Racing, and more.
This is an organisation that has seen continuous growth every year since 2014, with no plan on slowing down. It's a great opportunity to join an established team of specialist marketing professionals, developers, social media experts, product managers, and designers.
The Role:
The perfect candidate should have a passion for emerging social media trends, exhibit superb copywriting proficiencies, showcase a verified history of overseeing and enlarging social media channels, and have a love for football and betting.
The role of Social Media Specialist involves expanding the audience and extending their reach using a blend of unpaid and paid approaches. Moreover, you will craft compelling content tailored to the UK football betting audience (as well as other sports).
Responsibilities:
• Use both organic and paid methods to grow social media followings and overall reach.
• Keep up with social media trends and algorithm updates to ensure content reaches as many people as possible.
• Manage social media channels by creating engaging content that stays true to the brand's voice.
• Analyze data to improve the performance of organic social media campaigns.
• Create innovative strategies to boost brand awareness through giveaways and larger campaigns.
• Understand the audience's preferences and tailor content to their interests, especially in sports betting.
Requirements:
• Passion and experience in digital marketing strategies.
• Strong knowledge of social media platforms and how algorithms distribute content.
• Interest in marketing psychology to engage followers and drive actions.
• Excellent copywriting and verbal communication skills.
• Passion for football and a recreational interest in sports betting.
• Self-motivated, able to work remotely, and eager to grow in a fast-paced environment
• Happy to occasionally work some weekends, as required in Football-related social media roles.
Benefits:
• Salary up to £40,000.
• Commission and bonus scheme.
• Remote First working (office based in Edinburgh and occasional team meet-ups throughout the UK).
• BUPA Private Healthcare
• PerkBox Membership.
• Pension contribution.
• Work from home setup budget.
• Training budget to aid professional development.
• Laptop and essential items provided. Phone bill contribution.
• Regularly expensed social events, including tickets and hospitality to major sports events.
Diversity Commitment: Our client values diversity at all levels within their organization. They are committed to creating an inclusive environment where everyone can thrive regardless of race, gender identity or expression ****** orientation religion national origin disability age or any other protected status.
How to apply: please apply below or get in touch directly with Fraser Gillespie;
[email protected]
Please note: All applicants must be based within a reasonable distance to the job location and have the right to work within the UK. No sponsorship is offered.
