Job Description
Responsibilities:
• Track, report, and analyze website analytics and PPC initiatives and campaigns.
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Brainstorms new and creative growth strategies through digital marketing.
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization.
• Research and analyze competitor advertising links
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Collaborates with internal teams to create landing pages and optimize user experience.
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
• Evaluates emerging technologies.
• Identifies trends and insights and optimizes spend and performance based on the insights.
• .
SEO and Digital Marketing Requirements:
• 1 – 3 years of Proven SEO & Digital Marketing experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of HTML, CSS, and JavaScript development and constraints.
• Knowledge of ranking factors and search engine algorithms
• Proficient in marketing research and statistical analysis
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
Education and Experience Requirements:
• Education: Bachelor’s or Master’s degree in marketing or a related field
• Experience: 1 – 3 years
• Package: 3 Lakhs to 4 Lakhs per Annum
• Location: Ivory Innovations Pvt. Ltd. , Madhapur, Hyderabad
• Fulltime
• Shift: General day shift
Job Types: Full-time, Regular / Permanent
Salary: ₹25,000.00 - ₹35,000.00 per month
Benefits:
• Health insurance
Schedule:
• Day shift
• Monday to Friday
• US shift
Supplemental pay types:
• Yearly bonus
Ability to commute/relocate:
• Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
• Current CTC, Expected CTC and Notice Period?
Education:
• Bachelor's (Preferred)
Experience:
• Digital marketing: 1 year (Required)
• SEO: 1 year (Require
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing and SEO Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Hyderabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
