Job DescriptionRoles and Responsibilities
• Manage digital projects end to end, from initial conceptualizing through final implementation and live monitoring.
Develop and implement digital marketing plans and strategy incorporating SEM, SEO, social media platforms and video campaigns.

Handling team & handle pre sales activities Handling social media campaigns, including creating and deploying content, engaging with target audiences and boosting reach with strategic ad placements.
Leveraged tracking data to segment target audiences, trigger campaigns and personalize content. Track and report on marketing campaign performance monthly to help with optimizing current and future. understand SEO needs and optimized strategies for short- and long-term campaigns. Maintain expert-level skills in digital platforms such as Google, Facebook, Instagram, You tube LinkedIn and different affiliate platforms. Perform in-depth competitor reviews to check competitor activities with ad placement keyword use, placement bids and landing pages. Website management, new microsite and landing pages development according to the different projects. Google analytics, traffic analysis, goal setting, report generation and traffic monitoring. Influencer Marketing, coordinating with influencers for makeup collabs like reels & stories. Communication with Influencers on a daily basis along with finding new emerging micro influencers for collaboration