Job Description
To build a strong and robust Marketing team and lead all our marketing activities from Social media and digital campaigns to advertising and creative projects.
Developing plans to help establish our market presence.
Role & Responsibilities :
A passionate leader who embodies business acumen and a deep understanding of digital marketing techniques and possess an entrepreneurial mindset to drive growth.
Build a digital marketing roadmap for the organization.
Manage all digital marketing channels (e.g. website, blogs, emails, and social media) meeting the demands of relevant leads for the business.
Identify metrics to measure the ROI of digital marketing channels.
Proven track record in managing performance campaigns, branding initiatives, innovative content strategies across digital media platforms
Entrepreneurial mind-set to generate new ideas and out of box solutions that would become the trend-setter for NGO industry
Strong leadership and interpersonal skills to help drive the new wave of online and digital growth within the organization and also with the stakeholders
Strong quantitative & analytical skills to help use digital technologies as a backbone for building organization intelligence and information
Enhancement in the digital marketing function which should eventually redefine the role digital plays in e-com industry
Build a solid in-house team to lead all digital marketing efforts including SEO, SEM, Affiliate, Email, Whats App, Social Media, Analytics, content and designers.
To develop marketing / media / creative strategies for providing inputs while creating digital campaigns and strategies.
Ensuring that communication flows effectively within the team
Refining the details of campaigns and ensuring that challenges are being addressed
Managing budgets and campaign costs creating reports for campaigns and more
Monitoring the effectiveness of campaigns and taking necessary steps to optimize them
Stay up-to-date with digital technology developments.
Manage team and its P&L
Training and mentoring the team
Requirements : -
15+ years of experience in digital marketing and minimum of 5+ years' experience in leadership role
Demonstrable experience in designing and implementing successful digital marketing campaigns
Strong understanding of how all current digital marketing channels function
Hands-on experience with SEO / SEM, Google Analytics, and CRM software
Familiarity with web design, website management etc
Strong team management, communication (written and verbal), and analytical skills with an ability to perform hands-on tasks.
Zeal & Passion to grow & lead a team
Professional Experiences :
10+ years of experience in digital marketing and minimum of 5+ years' experience in leadership role preferably in the Social Sector across Digital fundraising.
Demonstrable experience in designing and implementing successful digital marketing campaigns
Strong understanding of how all current digital marketing channels function
Hands-on experience with SEO / SEM, Google Analytics, and CRM software
Familiarity with web design, website management etc
Strong team management, communication (written and verbal), and analytical skills with an ability to perform hands-on tasks.
Qualifications :
MBA / Master's degree in Marketing, Business Administration, Information Technology, or any other related field. or equivalent practical experience. (Mandatory)
Functional & Behavioral Competencies :
Project management
Multiple stakeholder management
Growth mind-set
Aggressive delivery targets-oriented mind-set
Entrepreneurial mind-set
Ability to deliver in high pace environment
Excellent communication
Dynamic personality
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Head position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Maharashtra offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
