Job Description
We are looking for a Digital Marketing Lead who will lead all digital marketing efforts for internal and external customers. The candidate should have hands-on experience in leading digital marketing for B2B Software/ IT Services/ SaaS Product Organization. ## Responsibilities
• Develop digital marketing strategy for clients from different industry domains
• Expert understanding of all digital marketing channels and its effectiveness in different scenarios
• Should create a Content Marketing strategy based on competitive analysis and industry benchmarks
• Plan and execute content marketing campaigns
• Monitor and analyse effectiveness of marketing content
• Deep understanding of target audience, persona, and content marketing lifecycle
• Expert knowledge of all fields of SEO
• Expert understanding of Social Media Marketing
• Expert knowledge of Email Marketing
• Expert Knowledge of Marketing Automation Practices and Platforms
• Should be able to proofread/edit content for social media, blogs and websites ## Must-haves
• Exceptional verbal and written communication skills
• Hands-on with every aspect of Digital Marketing
• Quick learner and adaptable to new trends
• Excellent Analytical skills. Should be able to change/ improve strategy based on past results
• Understanding of B2B IT and Tech Domain will be a huge bonus ## Qualifications
• 5
year of digital marketing experience
• Excellent communication and organizational skills
• Develop digital marketing strategy for clients from different industry domains
• Expert understanding of all digital marketing channels and its effectiveness in different scenarios
• Should create a Content Marketing strategy based on competitive analysis and industry benchmarks
• Plan and execute content marketing campaigns
• Monitor and analyse effectiveness of marketing content
• Deep understanding of target audience, persona, and content marketing lifecycle
• Expert knowledge of all fields of SEO
• Expert understanding of Social Media Marketing
• Expert knowledge of Email Marketing
• Expert Knowledge of Marketing Automation Practices and Platforms
• Should be able to proofread/edit content for social media, blogs and websites ## Must-haves
• Exceptional verbal and written communication skills
• Hands-on with every aspect of Digital Marketing
• Quick learner and adaptable to new trends
• Excellent Analytical skills. Should be able to change/ improve strategy based on past results
• Understanding of B2B IT and Tech Domain will be a huge bonus ## Qualifications
• 5
year of digital marketing experience
• Excellent communication and organizational skills
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Lead position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bengaluru offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
