Digital Marketing Manager

Job Description . IBN Tech is looking for a results-driven Digital Marketing Manager who will be responsible for development and execution of end-to-end digital marketing strategy managing a cross-functional team of content writers, SEO and PPC executives, email marketing, web development and designing resources. With a sharp focus on long-term business objectives, this candidate is a leader who, when required does one or more of the following for the team to measurably improve business metrics.: trains, guides, mentors, facilitates, co-ordinates, gets hands dirt to ensure the short-term business objectives are met and medium-term business objectives stay on track. Responsibilities include: Ensure best practices are maintained across channels: SEO, PPC, Content, Website and others. Serve as the main point of contact for everything related to Digital Marketing and its operations Strategize and execute digital marketing campaigns with and as per their specific needs, goals, and objectives Train team members on basic business knowledge, SEO, target audiences, user behaviour, user intent and its impact on website, etc. as and when required. Manage different channels (Website, Content, PPC, social media, analytics, etc.) and ensure quality and timelines of deliverables, including but not limited to traffic (organic, inorganic), leads and more. Measure and report on the performance of marketing efforts, provide insights and recommendations, as well as