Job Description
MANAGER
About us:
Text Mercato is a company that specializes in developing high-quality content for its clients
using a proprietary platform and advanced algorithms that allow for efficient delivery within
set timeframes. One of the company's strengths is its ability to maintain consistent quality
while scaling its operations to meet the demands of its clients.
Some of Text Mercato's clients include Amazon, Flipkart, L'Oreal, Royal Bank of Scotland, and
Quikr, among others. The company prides itself on disrupting the industry with its dedicated
B2B content platform that leverages technology and sound processes to ensure timely
delivery of high-quality content.
Responsibilities:
● Develop digital marketing strategies in line with management’s business objectives
● Determine marketing budget along with the ROI’s and KPI’s
● Manage all digital marketing channels including organic and paid campaigns
● Devise strategies to build strong presence across digital channels such as Website,
SEO, Social Media , Webinars , Events and Email Campaigns
● Ability to manage paid campaigns independently and drive the performance
marketing campaigns
● Develop strategic approach for leads driven integrated marketing campaigns
● Work with content management team to devise the content strategy
● Complete ownership of lead generation through digital channels
● Achieve the desired number of leads and marketing qualified leads as per company’s
target
● Ability to analyze the performance of digital marketing channels and devise further
strategies to increase the performance
● Adept in B2B and B2C Marketing targeting India and Asia Pacific regions
● Work closely with sales teams to understand the quality of the leads and improve the
performance of campaigns
● Collaborate with cross functional teams to develop all marketing collaterals as per
industry standard required for successful execution of campaigns
● Manage the marketing metrics, reports and dashboards on regular basis.
Requirements:
● Candidate should have end to end digital marketing execution experience
● Master’s degree in marketing will be an advantage
● 6-8 years of experience in digital marketing and minimum 3 years of experience as
digital marketing manager
● Ability to work in fast paced startup environment
● Ability to work with external agencies/freelancers to get the required deliverables
● Knowledge of marketing automation tools is a must
Additional Details:
Website https://www.textmercato.com/
Mode of work Hybrid (2 days work from office)
Days of work 5 days (Monday to Friday)
Headquartered at Bangalore
CTC: 7 to 10LPA ( Offered Bracket
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Manager position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bengaluru offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
