Job Description
Manager - Digital Marketing - Real Estate (5-7 yrs)
#Digital Marketing
#Marketing
#Real Estate Marketing
#SEM / SEO
#Lead Generation
#Display Advertising
#Campaign Management
#Content Marketing
#BTL Marketing
#Social Media
Job Responsibilities
• Understanding characteristics of products and services and promoting their Unique Selling Propositions (USP).
• Developing advertising and sales promotion strategies for real estate projects.
• Implementing advertising campaigns on various social media platforms like Facebook, LinkedIn, Instagram, YouTube and Twitter.
• Generating prospective clients from various marketing campaigns and passing to the sales team for servicing.
• Analyzing client's real estate requirements and suggesting appropriate projects.
• Brainstorming ideas and creating communication material for internal and external audiences.
• Evaluate the communication strategy and advertising campaigns that are implemented.
• Develop strategies & tactics to get the word out about the company and drive qualified traffic to the website.
• Identify trends and optimize spend and performance based on insights.
• Preparing brochures, reports, newsletters and other materials for company branding and promotion of real estate projects. Maintaining social media presence by posting relevant content
on a weekly basis.
• Designing and writing content for all types of internal and external communications.
• Structure & Delegate work to team members to achieve the best output (targets).
• Train the team on communication & pitching, technical details, identifying appropriate leads which can qualify, appropriate channels to generate leads, work on CRM tools, etc.
• Encourage & motivate the team, develop learning culture.
• Regular review of team performance, meet targets, address issues & concerns, and provide timely & effective feedback.
• Prepare monthly reports, goals & forecasts, measure results
• Digital Marketing
• Lead Generation Activities :
• Organic :
• SEO
ii. SMO
iii. Handling Third party vendors
iv. Develop Campaign Directions
• Content writing for website & other social media platforms.
• In Organic :
• SEM
ii. SMM
• BTL :
• Below the line promotions
ii. Introducing various marketing activities to increase Fair deal presence in market like BTL activities, Digital Marketing and other campaigns
• BTL :
• Organize workshops, meetings and other events for promoting various real estate projects.
• Deliver educational and promotional workshops and seminars for company branding and career development in various management institutes.
• Initiate and maintain contacts with company's stakeholder's viz. clients, developers, service providers, etc.
• Co-ordinate promotional events for external audiences
Key Skills
• Excellent verbal & written communication over English and basic command over Hindi
• Ability to lead self at work independently without day-to-day supervision
• Go-getter attitude resulting in high decibel of competitiveness
• Good convincing power.
Mandatory
• Powerful communication skills in English
• Experience in Digital Marketing and into lead generation
• Atleast 2 years of real estate experience required
• Candidates should be residing in Andheri
Industry: Real Estate Only
Gender : Open
Experience : 5 to 7 years with last 3 years- experience in handling DM to generate revenue
Job Location : Sector 136,Noida
Working Days : 6 days
Reporting to : Director
Qualification : Graduate, should have done Digital Marketing course
CTC : Up to 10 LPA
Notice Period : Immediate
#Digital Marketing
#Marketing
#Real Estate Marketing
#SEM / SEO
#Lead Generation
#Display Advertising
#Campaign Management
#Content Marketing
#BTL Marketing
#Social Media
Job Responsibilities
• Understanding characteristics of products and services and promoting their Unique Selling Propositions (USP).
• Developing advertising and sales promotion strategies for real estate projects.
• Implementing advertising campaigns on various social media platforms like Facebook, LinkedIn, Instagram, YouTube and Twitter.
• Generating prospective clients from various marketing campaigns and passing to the sales team for servicing.
• Analyzing client's real estate requirements and suggesting appropriate projects.
• Brainstorming ideas and creating communication material for internal and external audiences.
• Evaluate the communication strategy and advertising campaigns that are implemented.
• Develop strategies & tactics to get the word out about the company and drive qualified traffic to the website.
• Identify trends and optimize spend and performance based on insights.
• Preparing brochures, reports, newsletters and other materials for company branding and promotion of real estate projects. Maintaining social media presence by posting relevant content
on a weekly basis.
• Designing and writing content for all types of internal and external communications.
• Structure & Delegate work to team members to achieve the best output (targets).
• Train the team on communication & pitching, technical details, identifying appropriate leads which can qualify, appropriate channels to generate leads, work on CRM tools, etc.
• Encourage & motivate the team, develop learning culture.
• Regular review of team performance, meet targets, address issues & concerns, and provide timely & effective feedback.
• Prepare monthly reports, goals & forecasts, measure results
• Digital Marketing
• Lead Generation Activities :
• Organic :
• SEO
ii. SMO
iii. Handling Third party vendors
iv. Develop Campaign Directions
• Content writing for website & other social media platforms.
• In Organic :
• SEM
ii. SMM
• BTL :
• Below the line promotions
ii. Introducing various marketing activities to increase Fair deal presence in market like BTL activities, Digital Marketing and other campaigns
• BTL :
• Organize workshops, meetings and other events for promoting various real estate projects.
• Deliver educational and promotional workshops and seminars for company branding and career development in various management institutes.
• Initiate and maintain contacts with company's stakeholder's viz. clients, developers, service providers, etc.
• Co-ordinate promotional events for external audiences
Key Skills
• Excellent verbal & written communication over English and basic command over Hindi
• Ability to lead self at work independently without day-to-day supervision
• Go-getter attitude resulting in high decibel of competitiveness
• Good convincing power.
Mandatory
• Powerful communication skills in English
• Experience in Digital Marketing and into lead generation
• Atleast 2 years of real estate experience required
• Candidates should be residing in Andheri
Industry: Real Estate Only
Gender : Open
Experience : 5 to 7 years with last 3 years- experience in handling DM to generate revenue
Job Location : Sector 136,Noida
Working Days : 6 days
Reporting to : Director
Qualification : Graduate, should have done Digital Marketing course
CTC : Up to 10 LPA
Notice Period : Immediate
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing manager|Real Estate position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Noida offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
