Digital Marketing

This role plays a key part in increasing brand awareness, driving traffic, and acquiring leads/customers through various digital channels. Key Responsibilities: Develop and execute digital marketing strategies across channels including SEO, SEM, email, social media, and display advertising. Manage and optimize paid media campaigns on platforms such as Google Ads, Facebook, LinkedIn, and Instagram. Create engaging content for digital campaigns, including ad copy, blog posts, and social media content. Track and analyze website traffic and performance metrics using tools like Google Analytics and HubSpot. Monitor and report on the performance of campaigns and adjust strategies as needed to improve ROI. Collaborate with design, content, and product teams to ensure brand consistency and campaign effectiveness. Stay up-to-date with digital marketing trends, emerging technologies, and industry best practices. Assist in managing the company website, including SEO optimization and content updates. Requirements: Bachelors degree in Marketing, Communications, or a related field. 2+ years of experience in digital marketing or a related role. Strong knowledge of digital marketing channels and tools (e.g., Google Ads, Meta Ads, Google Analytics, SEO tools, email marketing platforms). Excellent written and verbal communication skills. Ability to manage multiple projects simultaneously and meet deadlines. Data-driven mindset with strong analytical skills. Job Type: Full-time Pay: ₹10,000.00 - ₹30,000.00 per month Schedule: Fixed shift Application Question(s): Do you have experience in Google Ads? Do you have experience in Meta? Work Location: In person