Job Description
Immediate hiring for Digital Marketing Specialist
Responsibilities
· Increase and maintain the company’s search engine results rankings.
· Optimize existing marketing objectives and uncover new opportunities through keyword research.
· Driving Client Relationships: Engaging with clients to understand their business requirements and translating that into appropriate digital initiatives.
· Performance Marketing and Media-Planning: Running campaigns across Facebook, Linked In, and coordinating on overall media plan; Daily analysis of the campaigns to ensure high ROI for our clients.
· Minimum 3 years of digital marketing experience, with a significant part of that being hands-on experience with campaigns on search, display, social media, and email. A strong grasp of the nuances of each channel.
· "Best Practices" knowledge of Search Engine Marketing tactics and guidelines preferred.
· Must have experience with Cost Per Click advertising.
· Should be a master of basic search ads and more advanced techniques like search-based retargeting, ad extensions, etc.
· Ability to select keywords, write compelling ad copy, and optimize campaigns to meet established ROI goals and conversion metrics.
· Managing PPC accounts for several brands across multiple search engines
· Setting up and optimizing accounts from campaigns, keyword research, writing ad copy to bid management etc.
· Prepare Ad Content and Creatives
· Leverage analytics tools to optimize the performance of marketing campaigns.
· Create Campaign Strategy
· Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
· Monitor budget and adjust bids to gain better ROI
· Specialist in Google AdWords, Facebook Ads.
· Plan and execute digital marketing campaigns
· Monitor and analyse effectiveness of campaigns
· Lead, supervise and motivate the team of digital marketing
Responsibilities
· Increase and maintain the company’s search engine results rankings.
· Optimize existing marketing objectives and uncover new opportunities through keyword research.
· Driving Client Relationships: Engaging with clients to understand their business requirements and translating that into appropriate digital initiatives.
· Performance Marketing and Media-Planning: Running campaigns across Facebook, Linked In, and coordinating on overall media plan; Daily analysis of the campaigns to ensure high ROI for our clients.
· Minimum 3 years of digital marketing experience, with a significant part of that being hands-on experience with campaigns on search, display, social media, and email. A strong grasp of the nuances of each channel.
· "Best Practices" knowledge of Search Engine Marketing tactics and guidelines preferred.
· Must have experience with Cost Per Click advertising.
· Should be a master of basic search ads and more advanced techniques like search-based retargeting, ad extensions, etc.
· Ability to select keywords, write compelling ad copy, and optimize campaigns to meet established ROI goals and conversion metrics.
· Managing PPC accounts for several brands across multiple search engines
· Setting up and optimizing accounts from campaigns, keyword research, writing ad copy to bid management etc.
· Prepare Ad Content and Creatives
· Leverage analytics tools to optimize the performance of marketing campaigns.
· Create Campaign Strategy
· Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
· Monitor budget and adjust bids to gain better ROI
· Specialist in Google AdWords, Facebook Ads.
· Plan and execute digital marketing campaigns
· Monitor and analyse effectiveness of campaigns
· Lead, supervise and motivate the team of digital marketing
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Chennai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.