Job Description
As a Google Search Marketing Executive - EdTech, you'll manage Imarticus Learning's online Paid campaigns by developing a strategy, producing good content, analysing campaign data, facilitating lead generation and managing projects and campaigns.
Please Note - This is an individual contributor role and candidates from Ed-Tech are preferred.
The salary range will be depending on your current salary range on which you will get a decent hike.
Responsibilities:
As a Google Search Marketing Executive , you'll need to:
• Develop creative and engaging paid media paid strategies
• Plan paid media campaigns and manage on a day-to-day basis all near & social paid media channels such as Google, Youtube, Discovery, LinkedIn, Facebook, Twitter, Instagram, and adapting content to suit different channels
• Oversee, plan and deliver targets across different platforms using tools available at disposal
• Develop, launch and manage new campaigns that promote the objectives
• Undertake audience and competition research
• Monitor, track, analyse and report on performance of all social media platforms using tools such as Google Analytics and Facebook insights etc
• Analyse competitor activity
• Recommend improvements to increase performance
• Manage a budget for Google Search Marketing activities
Requirements
• Proven work experience of at least 2-3 years in Google Search Marketing
• Hands on ads & creative development experience(Static, Video and Written)
• Proficiency in social media campaign planning
• Quirky, Creative & Out Of The Box Thinking
• Excellent written communication and copywriting skills
• Strong project management skills
• An ability to work under tight deadlines
• MBA/ BBA in Marketing
About Imarticus - Imarticus Learning is the leading skilling edtech company in India for freshers and working professionals alike. It offers high-quality, industry-specific education via innovative technology, specialised training, career assistance, and mentorship from industry professionals and has impacted over a million careers in a decade of their launch through leading-edge curriculums, highly experienced faculty
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
