Job Description
Work Location: Kharadi, Pune (Opportunity to work in UK office after 1 year on the basis of performance)
Responsibilities:
● Responsible for leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaign
● Develop and implement all advanced digital marketing campaigns e.g. Pay-per-click (PPC)/Pay-Per-Performance (PPP), Search Engine Marketing (SEM)/Search Engine Optimization (SEO), Email Marketing, and Send Marketing Messages (SMS) campaigns.
● Develop creative digital marketing growth strategies.
● Good understanding of both B2B and B2C space.
● Identify target audiences and deviseeffective campaigns.
current marketing trends and insights.
● Help in setting and optimizing marketing funnels (e.g, click funnel, conversion funnel, etc).
● Solid knowledge of website and marketing analytics tools. (e.g Google Analytics, Netinsight, Omniture, WebTrends, SEMRush, etc).
● Should have experience in Web development, Brand Building and Brand Placement.
● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
● Develop and monitor campaign budgets.
● Good understanding of metrics including Conversion rates, Cost per Conversion (CPC), Lead to close ratio, Return on ad spend (ROAS), and Cost per acquisition (CPA).
● Planning and controlling the digital marketing budget and spending by allocating budgets to different channels.
● Increasing the traffic towards the website through organic and non-organic ways.
● Getting attendees to the Webinars conducted on a weekly basis.
● Running social media, email marketing, and content marketing campaigns.
● Responsible for handling all the social media handles.
● Creating the Content Strategies for the overall Brand Building.
Skills:
● Good communication skills.
● Designing Skills.
● Communication Designing Skills.
● Funnel Building.
Tools: (Must know)
● Mailing Tools: Mail Chimp, SendInBlue, SendGrid, Outlook Mail Merge.
● Webinar Tools: WebinarJam, EverWebinar, Zoom.
● Landing Pages: ClickFunnels, WIX
● ChatBot: ManyChats, MobileMonkey
● Whatsapp Integration: Whatsapp API
● Automation: Make/Integromat, Zapier,etc.
● Knowledge of any other advanced tool would be an added advantage.
Requirements:
Bachelor’s degree in Marketing, Information Technology, or related field.
Any specific certification in Digital Marketing is an added advantage.
Job Types: Full-time, Regular / Permanent
Salary: ₹500,000.00 - ₹700,000.00 per year
Schedule:
• Day shift
• Monday to Friday
Ability to commute/relocate:
• Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Education:
• Bachelor's (Preferred)
Experience:
• Digital marketing: 5 years (Required)
• total work: 5 years (Required)
• SEO tools: 5 years (Required)
Speak with the employer
++1 ++60+6688+
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Pune offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
