Job Description
Job Title: Mobile App Store Optimization (ASO) Marketing Manager
Location: Ahmedabad
Company: GreyDesk India Pvt. Ltd
Job Description:
We are seeking a highly skilled and experienced Mobile App Store Optimization (ASO) Marketing Manager to join our dynamic team. As the ASO Marketing Manager, you will be responsible for driving the growth of our mobile applications on the iOS platform, particularly in the US App Store. Your primary focus will be on optimizing app visibility, increasing downloads, and maximizing revenue through ASO strategies. You also have to take care of other marketers so they should have the right vision to take their own apps to the next level.
Key Responsibilities:
• ASO Strategy: Develop and implement effective ASO strategies to improve app visibility, rankings, and overall performance on the iOS platform.
• Algorithm Expertise: Stay updated on App Store algorithm changes and adapt strategies accordingly to maintain and improve app rankings.
• App Dynamics Monitor app performance and user behavior to respond quickly to changes and optimize the user experience.
• Keyword Optimization: Ensure that important keywords for our apps consistently rank in the top 10 of the US App Store search results.
• Paid Advertising: Manage Apple Search Ads and Instagram Ads campaigns to drive traffic and increase downloads.
• Influencer Marketing: Leverage relationships within the influencer market to promote our apps effectively.
• Networking: Maintain a strong social network within the industry to stay informed about the latest ASO trends and insights.
• Market Research: Conduct thorough market research to identify current market segments and consumer preferences, guiding app development decisions.
Qualifications:
• Minimum of 5 years of experience in iOS platform App Store Optimization (ASO).
• Profound knowledge of App Store algorithms and the ability to adapt to algorithm changes.
• Proven track record of increasing revenue and downloads in the US App Store.
• Strong expertise in Apple Search Ads and Instagram Ads.
• Established connections within the influencer market for effective app promotion.
• Excellent social connections to stay updated on the latest ASO trends.
• Ability to perform market research to identify and target relevant market segments.
Job Types: Full-time, Temporary
Contract length: 3 months
Salary: ₹40,000.00 - ₹60,000.00 per month
Benefits:
• Leave encashment
Schedule:
• Day shift
• Fixed shift
• Monday to Friday
Ability to commute/relocate:
• Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)
Education:
• Bachelor's (Required)
Experience:
• Mobile app store optimization: 5 years (Required)
• total work: 5 years (Required)
Work Location: In person
Location: Ahmedabad
Company: GreyDesk India Pvt. Ltd
Job Description:
We are seeking a highly skilled and experienced Mobile App Store Optimization (ASO) Marketing Manager to join our dynamic team. As the ASO Marketing Manager, you will be responsible for driving the growth of our mobile applications on the iOS platform, particularly in the US App Store. Your primary focus will be on optimizing app visibility, increasing downloads, and maximizing revenue through ASO strategies. You also have to take care of other marketers so they should have the right vision to take their own apps to the next level.
Key Responsibilities:
• ASO Strategy: Develop and implement effective ASO strategies to improve app visibility, rankings, and overall performance on the iOS platform.
• Algorithm Expertise: Stay updated on App Store algorithm changes and adapt strategies accordingly to maintain and improve app rankings.
• App Dynamics Monitor app performance and user behavior to respond quickly to changes and optimize the user experience.
• Keyword Optimization: Ensure that important keywords for our apps consistently rank in the top 10 of the US App Store search results.
• Paid Advertising: Manage Apple Search Ads and Instagram Ads campaigns to drive traffic and increase downloads.
• Influencer Marketing: Leverage relationships within the influencer market to promote our apps effectively.
• Networking: Maintain a strong social network within the industry to stay informed about the latest ASO trends and insights.
• Market Research: Conduct thorough market research to identify current market segments and consumer preferences, guiding app development decisions.
Qualifications:
• Minimum of 5 years of experience in iOS platform App Store Optimization (ASO).
• Profound knowledge of App Store algorithms and the ability to adapt to algorithm changes.
• Proven track record of increasing revenue and downloads in the US App Store.
• Strong expertise in Apple Search Ads and Instagram Ads.
• Established connections within the influencer market for effective app promotion.
• Excellent social connections to stay updated on the latest ASO trends.
• Ability to perform market research to identify and target relevant market segments.
Job Types: Full-time, Temporary
Contract length: 3 months
Salary: ₹40,000.00 - ₹60,000.00 per month
Benefits:
• Leave encashment
Schedule:
• Day shift
• Fixed shift
• Monday to Friday
Ability to commute/relocate:
• Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)
Education:
• Bachelor's (Required)
Experience:
• Mobile app store optimization: 5 years (Required)
• total work: 5 years (Required)
Work Location: In person
💡 Quick Summary
Seeking a career-building opportunity? The Digital Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.