Digital Marketing Specialist

RESPONSIBILITIES

· Develop and implement digital marketing campaigns across various channels (social media, email, display etc.) to meet firm’s objectives and goals

· Create, strategize and manage content for social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube

· Manage email marketing campaigns, including creating and sending newsletters and promotional emails

· Develop and design visual content such as infographics, images, and videos to be used across digital channels

· Perform and manage SEO tasks such as keyword research, on-page optimization, and link building

· Make legal submissions on platforms such as legal500, chambers & partners

· Monitor and analyse campaign performance metrics to optimize and improve campaigns

· Collaborate with internal and external teams to ensure the execution of effective campaigns

· Stay up to date with the latest trends and best practices in digital marketing and graphic design.

Requirements:

· Bachelor's degree in marketing, Graphic Design, or a related field

· 2-3 years of experience in digital marketing, graphic design, SEO, and legal submissions

· Proven experience in managing successful digital marketing campaigns across multiple channels

· Strong graphic design skills and experience using design software such as Canva.

· Experience or interest in law would be an added advantage