Job Description
• Work with the Head of Media & Digital to plan eCom Marketing strategy, managing and executing promotional campaigns across marketplace platforms.
• Drive ecommerce initiatives implementation from planning, budgeting, validating, executing action plans Manage eCom end-to-end (Search Ads, Display Ads), promotional strategies, and actionable insights from weekly competition analysis.
• Complete ownership of all Marketing Spends of Ecommerce and hence, P&L ownership of Ecommerce channel.
• Drive key business metrics (ROAS, CTRs, Conversions etc.) on marketplaces.
• Work with Brand teams to plan, curate & manage content & creatives across Ecom Marketplaces to increase brand visibility across platforms.
• Overseeing optimization of shopping experience to increase conversion rate. -Manage eCom partner agency / insight partners. Work closely with agencies to track, analyse, automate & report marketing metrics and trends.
• Build / improve current workflows to streamline and automate processes. -Build and maintain relationships with Marketing SPOCs at all marketplaces & internally support eCom trade team in identifying, evaluating & (if needed) negotiating impact properties for key events.
• Help manage JBP initiatives.
Requirements
MINIMUM BACKGROUND/ EXPERIENCE REQUIRED
• Experience of Working on marketplace platforms like Amazon, Flipkart etc.
• Experience in eCom role – CPG / Digital first or eCom agency
• Experience in broader digital marketing will be an added asset
• Hands-on personnel with good stakeholder management & Data Analysis skills with exposure to working on various dashboards
Education
• Bachelor / Masters in Business / Advertising
• Proficient in Digital / online with recognized certification/s
• Knowledge of Amazon Internal Tools
Benefits
• Lucrative salary structure
• Exposure of working with a global firm
Other notes
For more related job opportunities visit https://www.elixir-consulting.com/en/job-search
💡 Quick Summary
Seeking a career-building opportunity? The ECommerce Marketing Specialist Manager Based Consumer Health MNC position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
