Global Paid Social Media Lead

💰 $4,200 - $6,720 (Est.) 📍 Brisbane

Job Description

Full job description
Who We Are
Culture Kings sits at the intersection of music, sport, and fashion. These three pillars are the foundation of our brand and the driving force behind everything we do. At the heart of each is streetwear, which continues to evolve as a defining element of modern culture.


We are known for our commitment to exclusivity and excellence, delivering a premium retail experience that transcends genres, cultures, styles, and generations.


Every Culture Kings store delivers an electrifying atmosphere unlike any other in retail, with live DJs performing in-store daily and a space that celebrates creativity and culture. Visited by some of the world’s leading athletes, artists, and tastemakers, Culture Kings remains ahead of the curve, offering a bold and elevated perspective on the ever-evolving global streetwear landscape.


The Opportunity
An exciting opportunity is available to join the Culture Kings team as a Global Paid Social Media Lead. We are looking for a driven individual who is passionate about performance marketing and paid social strategy, and thrives in a fast-paced, results-driven environment.

This role offers the opportunity to lead paid social across a global business, working at the intersection of strategy, performance, and creative execution. You will play a key role in driving campaign performance, scaling initiatives, and contributing to global growth.

If you are commercially minded, adaptable, and motivated to influence performance outcomes, this is your chance to grow with Culture Kings.

The Role
In this role, you will lead the strategy, execution, and optimisation of paid social campaigns across platforms including Meta, TikTok, and Snapchat, ensuring alignment with business objectives and revenue targets.

You will oversee ANZ while supporting global execution, driving consistency, performance, and collaboration across regions.

You will play an active role in:

Developing and executing paid social strategies
Managing and optimising campaigns to maximise ROI
Leading creative testing and performance initiatives
Managing budgets to drive revenue and efficiency
Collaborating with stakeholders and platform partners
Leading and mentoring paid social team members
Driving cross-market alignment and sharing insights
Analysing performance and translating insights into action
You will take ownership of performance outcomes and continuously identify opportunities to improve efficiency and effectiveness.

About You
Proven experience in Paid Social, ideally within retail or eCommerce
Strong knowledge of Meta, TikTok, Snapchat, and digital channels
Experience managing budgets, performance, and campaign optimisation
Ability to guide creative that drives engagement and conversion
Strong analytical skills across platforms and reporting tools
Experience working with stakeholders and leading or mentoring others
Attributes
Commercially driven with a strong focus on performance
Strategic thinker with a hands-on approach
Strong communicator who can translate data into action
Proactive, organised, and solutions-focused
Adaptable and comfortable in a fast-paced environment
Motivated to drive continuous improvement
What Culture Kings Offers
Competitive remuneration and team benefits
Ongoing development and career growth opportunities
Opportunity to influence global paid social strategy
A fast-paced, collaborative, and high-performing environment
Open communication, low red tape, and a culture that values initiative
Apply Now
There has never been a more exciting time to join Culture Kings. As we continue to grow and evolve, we are always looking for talented individuals who want to be part of our journey.

If this opportunity aligns with your experience and career goals, we encourage you to apply.

Culture Kings is an Equal Opportunity Employer. We are committed to building a diverse and inclusive workplace and encourage applications from all backgrounds. At Culture Kings, different makes us better.

 

💡 Quick Summary

Seeking a career-building opportunity? The Global Paid Social Media Lead position is now open for candidates interested in the Media & Communication sector. This role in Brisbane offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Media & Communication is a plus.

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Frequently Asked Questions

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The expected salary for Global Paid Social Media Lead in Brisbane is $4,200 - $6,720 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Global Paid Social Media Lead is an on-site position based in Brisbane. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Global Paid Social Media Lead. Previous experience in Media & Communication is a plus. Freshers may also apply depending on the employer's requirements.
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