Job Description
We are hiring a Performance Marketing Specialist for one of our esteemed clients in the travel industry, based out of Gurgaon’s Udyog Vihar Phase. The ideal candidate will have hands-on experience with Facebook Ads Manager, strong command over Google Ads, and a solid understanding of travel consumer behavior and seasonal trends.
This role demands strategic planning, data-driven campaign execution, and ongoing optimization to deliver measurable ROI.
Key Responsibilities:
- Plan, execute, and optimize performance marketing campaigns across Facebook, Instagram, and Google Ads platforms.
- Drive lead generation and bookings through targeted campaigns tailored to travel offerings.
- Collaborate with creative and content teams to develop high-converting ad creatives and landing pages.
- Analyze ad performance, derive insights, and adjust strategies to improve CAC, ROAS, and conversion rates.
- Conduct A/B testing for copy, creatives, and targeting.
- Stay up to date with the latest trends and best practices in digital advertising and travel consumer behavior.
- Generate performance reports and share actionable insights with internal teams and clients.
Required Skills & Qualifications:
- 2–4 years of proven experience in performance marketing, preferably in the travel or tourism domain.
- Strong expertise in Facebook Ads Manager and Google Ads (Search, Display, YouTube).
- Deep understanding of campaign optimization, bidding strategies, and audience segmentation.
- Familiarity with Google Analytics, Tag Manager, and conversion tracking tools.
- Ability to analyze campaign data and translate it into strategic recommendations.
- Excellent communication and project management skills.
- Bachelor's degree in Marketing, Business, or a related field is preferred.
What We Offer:
- Opportunity to work with a reputed travel brand
- A collaborative and growth-driven work culture
- Competitive salary and performance-based incentives
- Office location: Gurgaon, Udyog Vihar Phase
This role demands strategic planning, data-driven campaign execution, and ongoing optimization to deliver measurable ROI.
Key Responsibilities:
- Plan, execute, and optimize performance marketing campaigns across Facebook, Instagram, and Google Ads platforms.
- Drive lead generation and bookings through targeted campaigns tailored to travel offerings.
- Collaborate with creative and content teams to develop high-converting ad creatives and landing pages.
- Analyze ad performance, derive insights, and adjust strategies to improve CAC, ROAS, and conversion rates.
- Conduct A/B testing for copy, creatives, and targeting.
- Stay up to date with the latest trends and best practices in digital advertising and travel consumer behavior.
- Generate performance reports and share actionable insights with internal teams and clients.
Required Skills & Qualifications:
- 2–4 years of proven experience in performance marketing, preferably in the travel or tourism domain.
- Strong expertise in Facebook Ads Manager and Google Ads (Search, Display, YouTube).
- Deep understanding of campaign optimization, bidding strategies, and audience segmentation.
- Familiarity with Google Analytics, Tag Manager, and conversion tracking tools.
- Ability to analyze campaign data and translate it into strategic recommendations.
- Excellent communication and project management skills.
- Bachelor's degree in Marketing, Business, or a related field is preferred.
What We Offer:
- Opportunity to work with a reputed travel brand
- A collaborative and growth-driven work culture
- Competitive salary and performance-based incentives
- Office location: Gurgaon, Udyog Vihar Phase
💡 Quick Summary
Seeking a career-building opportunity? The KGS++5 | Performance Marketing ( Travel) position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Jaipur offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
