Job Description
Experience:3-5 years
Major Responsibilities:
● Designing Digital Media Strategy that includes all Digital touch points (Bought, Owned
and Earned). Framing media investment strategies for clients towards the accomplishment of their short-term and long term goals
● Building a Creative Media Plan by selecting the right channels, formats and placements for the Client campaign within the client’s budget. Making media plans in response to the latest audience figures be it on Facebook, Youtube, Twitter, Mobile, VOIP etc.
● Presenting media proposals, including timings and cost breakdowns, helping clients to
reach a final decision about their future advertising strategy.
● Monitor Digital Media Planning trends and competitor offerings to identify potential
business avenues and improve current offerings.
● Managing budgets and maintaining advertising spend records
● Have in-depth knowledge of the quality audience for all Clients
● Analyze the overall work and proficiency of the team
● Reference/ research - share more/new ideas and be up to date with the latest
happenings and news in the industry
● Trainings to keep the team on the same page
● Attend all team meetings and give feedback/suggestions for account performance
Major Responsibilities:
● Designing Digital Media Strategy that includes all Digital touch points (Bought, Owned
and Earned). Framing media investment strategies for clients towards the accomplishment of their short-term and long term goals
● Building a Creative Media Plan by selecting the right channels, formats and placements for the Client campaign within the client’s budget. Making media plans in response to the latest audience figures be it on Facebook, Youtube, Twitter, Mobile, VOIP etc.
● Presenting media proposals, including timings and cost breakdowns, helping clients to
reach a final decision about their future advertising strategy.
● Monitor Digital Media Planning trends and competitor offerings to identify potential
business avenues and improve current offerings.
● Managing budgets and maintaining advertising spend records
● Have in-depth knowledge of the quality audience for all Clients
● Analyze the overall work and proficiency of the team
● Reference/ research - share more/new ideas and be up to date with the latest
happenings and news in the industry
● Trainings to keep the team on the same page
● Attend all team meetings and give feedback/suggestions for account performance
💡 Quick Summary
Seeking a career-building opportunity? The Lead Media Planner position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.