Job Description
Company Description
At Sydney Airport, the future of air travel is shaped by you.
As a team, we connect the world. More than just a hub of activity and boundless energy, we’re creating a destination of amazing experiences. Like seeing wonderful moments unfold in front of you, knowing “I made that possible!”.
Dynamic. Fast-paced. We thrive in a place where fresh challenges land daily. Backed by positive and supportive team players and inspiring leaders, we adapt to change. Driven to grow. Owning every action. To do things better.
As smart, problem-solvers, we are always learning and growing. And that’s easier to do alongside passionate experts, as we collaborate across teams readily sharing our knowledge.
Each day is a new journey, as we bring an exciting vision to life. With significant capital investment in new, improved infrastructure, there’s never been a better time to expand your potential at Sydney Airport. The range of responsibilities and diverse pathways you can take on with us, are surprising.
We are SYD. United in the pride that comes with welcoming the world at Australia’s premier gateway.
Job Description
About the role
We’re looking for a driven, hands‑on CRM & Marketing Automation Manager to join our high‑performing Commercial Transport team at Sydney Airport. This role is focused on delivering meaningful customer engagement and incremental revenue outcomes for one of Sydney Airport’s key commercial assets.
In this role, you’ll be on the tools - building, executing, optimising and reporting on CRM and lifecycle marketing programs across owned channels. You’ll use Braze to deliver personalised, data‑driven customer journeys across email, push and SMS, using insight, experimentation and continuous optimisation to improve performance and customer experience.
In this role, you will have the opportunity to
Develop, implement and optimise CRM and lifecycle marketing programs to drive engagement, repeat bookings and revenue growth
Own end‑to‑end CRM campaign execution, including automated journeys, segmentation and trigger‑based communications
Manage day‑to‑day CRM operations such as campaign setup, QA, scheduling and deployment
Run A/B and multivariate testing to improve open rates, CTRs, conversion and lifetime value
Leverage customer data and behavioural insights to inform targeting and personalisation strategies
Own CRM reporting, dashboards and post‑campaign analysis
Partner with Data and Technology teams to ensure data integrity, event tracking and audience accuracy
Collaborate closely with internal stakeholders
About you
5+ years’ experience in a hands‑on CRM, lifecycle or marketing automation role
Proven experience using Braze to build and optimise CRM programs
Strong understanding of CRM, lifecycle marketing and customer segmentation strategies
Experience using GA4 and/or CRM analytics to measure and optimise performance
Strong analytical skills with the ability to translate data into actionable insights
Highly organised, commercially astute and customer‑centric
Confident communicator with strong stakeholder management skills
Bachelor’s degree in marketing, digital, communications or a related field
What we offer
To find out more about the amazing work environment here at SYD, be sure to check out the Join us section of Sydney Airport’s website, where you can also see more about our flexible culture and work practices, alongside our other Employee benefits, or take a look at our LinkedIn Sydney Airport: Life page.
Make it Amazing
SYD is an Equal Opportunity Employer and encourages all suitably qualified applicants to apply, including First Nations Australians, and people from culturally diverse backgrounds.
💡 Quick Summary
Seeking a career-building opportunity? The Manager - CRM & Marketing Automations position is now open for candidates interested in the Media & Communication sector. This role in Abattoir offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Media & Communication is a plus.