Job Description
About Tagbox, we are seeking an experienced PPC Manager to lead our paid advertising efforts and drive high-quality traffic to our digital platforms.
The ideal candidate has in-depth knowledge of paid search, display advertising, and a data-driven approach to maximize return on investment.
Key Responsibilities:
- Conduct keyword research, competitor analysis, and ongoing bid management to optimize campaign performance.
- Analyze campaign data and create detailed performance reports to track metrics such as click-through rate, cost per click, cost per acquisition, and overall return on investment.
- Collaborate with the marketing and content teams to create compelling ad copy, landing pages, and visuals.
- Implement A/B testing strategies for ad creatives, landing pages, and targeting options.
- Monitor budget caps, impression share, and quality score to maximize campaign effectiveness.
- Stay up-to-date with the latest industry trends, algorithm updates, and new tools.
- Manage retargeting and display campaigns to improve brand visibility and conversions.
- Coordinate with internal stakeholders to ensure PPC strategies align with overall business objectives.
Requirements:
- Master's or Bachelor's degree in Marketing, Advertising, or a related field.
- 4-5 years of proven experience in managing PPC campaigns across multiple platforms.
- Proficiency in Google Ads, Bing Ads, Google Analytics, and other relevant tools.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Experience with A/B testing and conversion rate optimization.
- Excellent communication and project management skills.
- Certification in Google Ads or other relevant PPC certifications is a plus.
- Familiarity with social media ad platforms such as Facebook, Instagram, LinkedIn, etc.
- Knowledge of SEO and other digital marketing strategies.
- Ability to work in a fast-paced, collaborative environment.
The ideal candidate has in-depth knowledge of paid search, display advertising, and a data-driven approach to maximize return on investment.
Key Responsibilities:
- Conduct keyword research, competitor analysis, and ongoing bid management to optimize campaign performance.
- Analyze campaign data and create detailed performance reports to track metrics such as click-through rate, cost per click, cost per acquisition, and overall return on investment.
- Collaborate with the marketing and content teams to create compelling ad copy, landing pages, and visuals.
- Implement A/B testing strategies for ad creatives, landing pages, and targeting options.
- Monitor budget caps, impression share, and quality score to maximize campaign effectiveness.
- Stay up-to-date with the latest industry trends, algorithm updates, and new tools.
- Manage retargeting and display campaigns to improve brand visibility and conversions.
- Coordinate with internal stakeholders to ensure PPC strategies align with overall business objectives.
Requirements:
- Master's or Bachelor's degree in Marketing, Advertising, or a related field.
- 4-5 years of proven experience in managing PPC campaigns across multiple platforms.
- Proficiency in Google Ads, Bing Ads, Google Analytics, and other relevant tools.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Experience with A/B testing and conversion rate optimization.
- Excellent communication and project management skills.
- Certification in Google Ads or other relevant PPC certifications is a plus.
- Familiarity with social media ad platforms such as Facebook, Instagram, LinkedIn, etc.
- Knowledge of SEO and other digital marketing strategies.
- Ability to work in a fast-paced, collaborative environment.
💡 Quick Summary
Seeking a career-building opportunity? The - Manager - PPC position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Jaipur offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.