Job Description
Roles & Responsibilities:
• Developing and executing a marketing communication plan for IKON and its clients
• Conducting market research to develop a marketing communication strategy and plan
• Creating unique messages for each target audience, message theme and its format.
• Developing content for internal and external communication initiatives, including the corporate and product brochure, marketing materials, website, newsletters, press releases, announcement, media queries and other communication & PR materials
• Lead the creation of marketing collaterals with the help of in house team and external resources
• Lead the delivery of corporate announcements, news releases, expert opinion, newsletters, articles and other communication messages
• Identifying media opportunities in the mainlines, tabloids, websites, regional, channels and maximizing media mileage
• Writing articles and publish it through blogs and other online and offline media
• Creating the concept of promotional activities and execute it for both offline and online channels
• Coordinating with creative agency and other service provider to execute a marketing communication plan
• Building and maintaining positive relationship with news media, strategic partners, industry association, vendors and other key stakeholders
• Developing and Implementing Digital Marketing plan
• Checking heath of content and editing periodically
• Assisting Seniors in their need of market insights, data/information and other consulting work as and when require
Required Capabilities:
• Master degree in marketing or mass communication
• Min 1-3 years of working experience as Marcom in any advertising or PR agency, news media, management consulting firm or corporate house
• Excellent written, oral communication and presentation skills
• Creative and Proficient in developing key messages and content for marketing materials, advertising, corporate announcement, newsletters and press releases
• Sound knowledge of online and offline advertising, PR and promotional activities
• Experience in Digital Marketing including social media, blogs and other digital marketing tools
• Proficiency in English & Hindi language
• Must be competent with all Microsoft Office applications
• Ability to handle multiple projects independently and as a part of a team
• Effective time-management skills with ability to meet deadlines
• Passion, personal alignment, and commitment to the mission of IKON
To apply for this position, drop your CV at [email protected] with Subject "Application for Marketing Communication Executive"
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💡 Quick Summary
Seeking a career-building opportunity? The Marcom Executive position is now open for candidates interested in the Media & Communication sector. This role in Ahmedabad offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Media & Communication is a plus.
