Job Description
Applies intermediate level of subject matter knowledge to solve a variety of common business issues. Works on problems of moderately complex scope. Acts as an informed team member providing analysis of information and limited project direction input. Exercises independent judgment within defined practices and procedures to determine appropriate action. Follows established guidelines and interprets policies. Evaluates unique circumstances and makes recommendations.
Responsibilities
• Conduct data-driven analysis based on syndicated, primary and secondary market research and customer data.
• Identify data requirements to be able to conduct future analytic studies in a timely and efficient manner given the needs that have arisen from previous studies.
• Provide analyses and interpretations of campaign data and market insights to identify key drivers for Marketing ROI optimization.
• Participate in testing to ensure new marketing processes and applications are delivering the benefits as promised in the business case.
• Document and communicate marketing requirements for systems to IT.
• Coordinate operational readiness and product launch activities.
• Reconcile market program spend to the planned budget.
• Drive adoption of common marketing processes and languages.
Education And Experience Required
• BA or BS in Marketing or related field.
• 3+ years marketing and/or operational experience.
• Experience in MRM or CRM applications a plus.
Knowledge And Skills
• Working knowledge of marketing principles, practices, tactics and tools.
• High-level knowledge of marketing activities and processes.
• Familiarity with offering category and HP offerings/ strategy.
• Strong written/oral and communications and analytical skills.
• Strong interpersonal skills; ability to work as part of a team.
• Ability to interface effectively with multiple levels of the organization and functional disciplines.
About HP
You’re out to reimagine and reinvent what’s possible—in your career as well as the world around you.
So are we. We love taking on tough challenges, disrupting the status quo, and creating what’s next. We’re in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference.
HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.
Our history: HP’s commitment to diversity, equity and inclusion – it's just who we are.
From the boardroom to factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work each and every day. When you do that, you’re more innovative and that helps grow our bottom line. Come to HP and thrive
Responsibilities
• Conduct data-driven analysis based on syndicated, primary and secondary market research and customer data.
• Identify data requirements to be able to conduct future analytic studies in a timely and efficient manner given the needs that have arisen from previous studies.
• Provide analyses and interpretations of campaign data and market insights to identify key drivers for Marketing ROI optimization.
• Participate in testing to ensure new marketing processes and applications are delivering the benefits as promised in the business case.
• Document and communicate marketing requirements for systems to IT.
• Coordinate operational readiness and product launch activities.
• Reconcile market program spend to the planned budget.
• Drive adoption of common marketing processes and languages.
Education And Experience Required
• BA or BS in Marketing or related field.
• 3+ years marketing and/or operational experience.
• Experience in MRM or CRM applications a plus.
Knowledge And Skills
• Working knowledge of marketing principles, practices, tactics and tools.
• High-level knowledge of marketing activities and processes.
• Familiarity with offering category and HP offerings/ strategy.
• Strong written/oral and communications and analytical skills.
• Strong interpersonal skills; ability to work as part of a team.
• Ability to interface effectively with multiple levels of the organization and functional disciplines.
About HP
You’re out to reimagine and reinvent what’s possible—in your career as well as the world around you.
So are we. We love taking on tough challenges, disrupting the status quo, and creating what’s next. We’re in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference.
HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.
Our history: HP’s commitment to diversity, equity and inclusion – it's just who we are.
From the boardroom to factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work each and every day. When you do that, you’re more innovative and that helps grow our bottom line. Come to HP and thrive
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Analytics and Opera position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Chennai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.