Job Description
We are on the lookout for an experienced Director - Digital & Performance Marketing - BFSI/Insurance to join our amazing team at USS in Bangalore.
Growing your career as a Full Time Director - Digital & Performance Marketing - BFSI/Insurance is an awesome opportunity to develop useful skills.
If you are strong in project management, problem-solving and have the right drive for the job, then apply for the position of Director - Digital & Performance Marketing - BFSI/Insurance at USS today!
The Director - Digital and Performance Marketing establishes and implements digital strategy to drive revenue and grow business for Categories. The ideal candidate will serve as the digital thought leader, helping to identify trends, evolving best practices, and new technologies/tools for all digital efforts that drive engagement and ROI.
Key Responsibilities:
- Create and implement a digital marketing strategy to drive awareness, traffic, leads and conversions.
- Responsible for setting the category specific Performance Marketing and Acquisition Strategy, including planning, budgeting, reporting and execution across multiple channels (owned & paid).
- Generate website & app traffic/searches with multi-channel & testing approach.
- Apply customer and channel insights to inform and evolve our customer segmentation strategy for omni-channel growth.
- Setting up attribution models, multi-channel tracking.
- Create, maintain, and optimise PPC campaigns, ad-copies, landing pages, A/B testing, budgeting.
- Develop robust performance reporting framework, analytics, and ROI tracking for our mobile app and digital channels to continually optimize and improve our marketing investments.
- Manage third parties effectively such as digital agencies and service providers.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
,
Benefits of working as a Director - Digital & Performance Marketing - BFSI/Insurance in Bangalore:
● Company offers great benefits
● Company offers career progression opportunities
● Competitive salary
Growing your career as a Full Time Director - Digital & Performance Marketing - BFSI/Insurance is an awesome opportunity to develop useful skills.
If you are strong in project management, problem-solving and have the right drive for the job, then apply for the position of Director - Digital & Performance Marketing - BFSI/Insurance at USS today!
The Director - Digital and Performance Marketing establishes and implements digital strategy to drive revenue and grow business for Categories. The ideal candidate will serve as the digital thought leader, helping to identify trends, evolving best practices, and new technologies/tools for all digital efforts that drive engagement and ROI.
Key Responsibilities:
- Create and implement a digital marketing strategy to drive awareness, traffic, leads and conversions.
- Responsible for setting the category specific Performance Marketing and Acquisition Strategy, including planning, budgeting, reporting and execution across multiple channels (owned & paid).
- Generate website & app traffic/searches with multi-channel & testing approach.
- Apply customer and channel insights to inform and evolve our customer segmentation strategy for omni-channel growth.
- Setting up attribution models, multi-channel tracking.
- Create, maintain, and optimise PPC campaigns, ad-copies, landing pages, A/B testing, budgeting.
- Develop robust performance reporting framework, analytics, and ROI tracking for our mobile app and digital channels to continually optimize and improve our marketing investments.
- Manage third parties effectively such as digital agencies and service providers.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
,
Benefits of working as a Director - Digital & Performance Marketing - BFSI/Insurance in Bangalore:
● Company offers great benefits
● Company offers career progression opportunities
● Competitive salary
💡 Quick Summary
Seeking a career-building opportunity? The Marketing position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bangalore offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
