Job Description
full job description
Full-time permanent position based in Kelvin Grove
Employer of Choice Award winning organisation, 2023 | 2024 | 2025
Competitive base salary + super + $18,550 salary packaging benefits
About the opportunity
We are seeking a Marketing Specialist to join our Brand, Marketing and Communications team in a full‑time capacity. Reporting to the Head of Marketing and based at our Support Office in Kelvin Grove, this role is responsible for providing day-to-day marketing support to our service line stakeholders as well as supporting the planning, delivery and optimisation of integrated marketing campaigns.
You will work closely with internal teams to translate business priorities into effective, multi‑channel marketing initiatives. This role plays a key part in ensuring tasks and campaigns are delivered on time, on brand, are aligned to audience needs and support Bolton Clarke’s strategic and growth objectives.
This opportunity suits a hands‑on Marketer who enjoys managing multiple campaigns, collaborating across teams, distilling insights into actions and delivering meaningful marketing outcomes that make a positive impact for older Australians. Experience using Adobe Creative Suite (InDesign and Photoshop) to produce marketing collateral will be highly regarded but not mandatory.
Key Activities:
Partner with internal stakeholders and external agencies to translate business needs into effective marketing solutions
Create clear marketing and media briefs informed by customer insights, research and performance data
Plan and deliver integrated, multi‑channel marketing campaigns aligned to organisational priorities
Deliver the annual Marketing Program of Work, ensuring delivery to timelines and budgets
Develop campaign reporting, including post‑campaign reviews and competitor analysis
Produce sales, marketing and brand collateral aligned to the customer journey across online and offline channels
About you:
Tertiary qualification in Marketing, Advertising, Business or a related discipline
5+ years experience in a similar marketing role, either in-house or agency
Strong stakeholder engagement and communication skills, with the ability to influence and collaborate effectively
Demonstrated experience planning, delivering and evaluating integrated, multi‑channel marketing campaigns
Strong experience across traditional and digital channels (e.g. online, direct mail, radio, outdoor; TV and experiential marketing desirable)
High‑quality copywriting and content development skills across multiple audiences and platforms
Proven project management capability, with the ability to manage multiple priorities and deadlines
Intermediate-level of skill using Adobe Creative Suite (InDesign and Photoshop) would be highly regarded
About Us
Bolton Clarke is Australia’s largest independent, not-for-profit aged care provider shaping the future of positive ageing. With RSL Queensland and the Royal District Nursing Service at the heart of our DNA, we have been caring for Australians since 1885. Today, our exceptional teams support more than 130,000 people to live independently at home and across our 43 retirement living communities and 88 residential aged care homes. Everything we do is dedicated to enabling, celebrating and supporting older Australians to live and age positively.
Our culture is supportive and collaborative. In return for your hard work, you will receive:
Competitive base salary + $18,550 salary packaging benefits
Private health insurance discounts
Flight Centre Travel holiday deals
Flexible working environment
Employee Assistance Program
Fitness Passport Program
Free flu vaccinations
Importantly, you will mirror our values of Be Kind; Listen; Be Curious; Always safe; and Always together in all aspects of your work.
How to Apply
To join our diverse, purpose-driven organisation that offers rewarding professional development opportunities, please apply below with a resume and cover letter.
Applicants must be willing to obtain Federal Police Clearance.
Full-time permanent position based in Kelvin Grove
Employer of Choice Award winning organisation, 2023 | 2024 | 2025
Competitive base salary + super + $18,550 salary packaging benefits
About the opportunity
We are seeking a Marketing Specialist to join our Brand, Marketing and Communications team in a full‑time capacity. Reporting to the Head of Marketing and based at our Support Office in Kelvin Grove, this role is responsible for providing day-to-day marketing support to our service line stakeholders as well as supporting the planning, delivery and optimisation of integrated marketing campaigns.
You will work closely with internal teams to translate business priorities into effective, multi‑channel marketing initiatives. This role plays a key part in ensuring tasks and campaigns are delivered on time, on brand, are aligned to audience needs and support Bolton Clarke’s strategic and growth objectives.
This opportunity suits a hands‑on Marketer who enjoys managing multiple campaigns, collaborating across teams, distilling insights into actions and delivering meaningful marketing outcomes that make a positive impact for older Australians. Experience using Adobe Creative Suite (InDesign and Photoshop) to produce marketing collateral will be highly regarded but not mandatory.
Key Activities:
Partner with internal stakeholders and external agencies to translate business needs into effective marketing solutions
Create clear marketing and media briefs informed by customer insights, research and performance data
Plan and deliver integrated, multi‑channel marketing campaigns aligned to organisational priorities
Deliver the annual Marketing Program of Work, ensuring delivery to timelines and budgets
Develop campaign reporting, including post‑campaign reviews and competitor analysis
Produce sales, marketing and brand collateral aligned to the customer journey across online and offline channels
About you:
Tertiary qualification in Marketing, Advertising, Business or a related discipline
5+ years experience in a similar marketing role, either in-house or agency
Strong stakeholder engagement and communication skills, with the ability to influence and collaborate effectively
Demonstrated experience planning, delivering and evaluating integrated, multi‑channel marketing campaigns
Strong experience across traditional and digital channels (e.g. online, direct mail, radio, outdoor; TV and experiential marketing desirable)
High‑quality copywriting and content development skills across multiple audiences and platforms
Proven project management capability, with the ability to manage multiple priorities and deadlines
Intermediate-level of skill using Adobe Creative Suite (InDesign and Photoshop) would be highly regarded
About Us
Bolton Clarke is Australia’s largest independent, not-for-profit aged care provider shaping the future of positive ageing. With RSL Queensland and the Royal District Nursing Service at the heart of our DNA, we have been caring for Australians since 1885. Today, our exceptional teams support more than 130,000 people to live independently at home and across our 43 retirement living communities and 88 residential aged care homes. Everything we do is dedicated to enabling, celebrating and supporting older Australians to live and age positively.
Our culture is supportive and collaborative. In return for your hard work, you will receive:
Competitive base salary + $18,550 salary packaging benefits
Private health insurance discounts
Flight Centre Travel holiday deals
Flexible working environment
Employee Assistance Program
Fitness Passport Program
Free flu vaccinations
Importantly, you will mirror our values of Be Kind; Listen; Be Curious; Always safe; and Always together in all aspects of your work.
How to Apply
To join our diverse, purpose-driven organisation that offers rewarding professional development opportunities, please apply below with a resume and cover letter.
Applicants must be willing to obtain Federal Police Clearance.
💡 Quick Summary
Seeking a career-building opportunity? The Marketing Specialist position is now open for candidates interested in the Media & Communication sector. This role in Brisbane offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Media & Communication is a plus.
