Description
AdElement is an online advertising startup based in Pune. We provide AI driven ad monetization solutions for Publishers as well as personalization and media buying solutions for Advertisers. We are looking to grow our teams to meet the rapidly expanding market opportunity.
Job Description
• Analyze Publisher and Demand side data using statistical methods
• Generate actionable insights to improve monetization and implement the strategies
• Manage publishers and build long-term business partnerships
• Work with a variety of platforms ( Cedato, Project Limelight, Internal Ad Servers, Tools)
• Analyze data to determine best practices and share this information with the rest of the Operations team
• Strong understanding of programmatic advertising, Open RTB standards, trafficking and debugging issues with integrations
• Grow the business and work to achieve revenue and profitability targets
Required Skills
• Inquisitive and having great problem-solving skills
• Ability to work independently once given a direction
• Detail oriented and extremely organized to ensure no mistakes in supply/ demand setups
• Good background in statistics, probability & hypothesis testing
Tools Expertise - Relational Databases -SQL is a must along with some scripting knowledge (Python). Familiarity with AWS Athena, Redshift is a plus
Experience
2-7 years
Education
UG - B.Tech/B.E.; PG - M.Tech/ MSc, Computer Science, Statistics, Maths, Data Science/ Data Analytics
Skills:- programmatic advertising, Monetization and Digital Marketing