Job Description
You will be responsible for growing revenue through digital media by executing marketing campaigns, and extracting and analyzing data of the same.
Responsibilities
• We are conducting market research and analyzing demographics, media usage, psychographics, and buying patterns to define the target audience and campaign requirements.
• Have an advanced understanding of marketing, and funnels, and be comfortable with Google and Facebook Campaigns Strategy, optimization, and Analytics.
• Creating & Managing Multiple Campaigns with the Right Ad Copy and creative and, landing pages for the best results
• Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience
• Design, launch, Run and optimise paid ad campaigns for Facebook, Google, and other platforms.
• Analyzing and evaluating the effectiveness of the campaign and using this data for reporting and future campaigns
• Collaborate with other teams to develop creative solutions to address client’s business challenges
• Be Well aware of the segmentation of Budget across the funnel, and ensure the suitable ads are shown to the right audiences.
• Send well-structured reports and suggestions/feedback/ideas to clients for future campaigns.
Requirements
• Minimum of 2 years of experience as a media buyer.
• Prior Experience in Running Google or Facebook Advertising Campaigns.
• The ability to collaborate with others and work as part of a team.
• Exceptional organizational and project management skills.
• Strong communication and networking abilities.
Benefits
• Above Par Salary
• Access to the world's best and premium training materials
• In-house training to grow in your skill.
• The opportunity to work with an innovative team of people with awesome company culture.
• The chance to grow, be challenged and develop.
• Day shift.
You are a good fit if
• You are result-oriented and driven by numbers.
• You love data and the stories it tells.
• You are passionate and a self-starter.
• You have a sharp eye for detail.
• You are both proactive and reactive.
• You have 2+ years in Paid Media buying.
• You appreciate working in a Team.
Why MarketingLab?
• Hybrid Model (on-site + remote work ) allowing you to strike a balance between productivity and other important things in life.
• We don't micromanage. We expect you to do your job right by yourself without any external pressure
• We provide all the support that you need (that includes training and upskilling as well)
• We have invested in the best resources from the likes of Ryan Deiss, Billy Gene, and Deepesh Mandalia, and every team member of the Marketing Lab is encouraged to benefit from them
💡 Quick Summary
Seeking a career-building opportunity? The Performance Marketers position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Kolkata offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
