Job Description
Key Responsibilities:
• Plan, implement, and optimize paid advertising campaigns across Google Ads, Meta Ads (Facebook/Instagram), and other relevant digital platforms.
• Monitor and analyze campaign performance metrics, including CTR, CPA, ROAS, and conversion rates.
• Conduct A/B testing on ad creatives, landing pages, and audience targeting to maximize campaign effectiveness.
• Collaborate with the creative and content teams to develop engaging ad content.
• Manage and allocate marketing budgets, ensuring efficient spending to achieve KPIs and business goals.
• Provide regular performance reports and actionable insights to stakeholders.
• Stay updated with industry trends, algorithm changes, and best practices in performance marketing.
Qualifications:
• 3-6 years in Performance Marketing. if you're good at hitting numbers, that's what counts.
• Be fluent in Meta Ads, Google Ads, Metabase, and martech tools.
• Think in data and frameworks, but act fast, bias for action is what we value.
• Work with creative, product, and business teams to deliver powerful campaigns.
• Be curious about AI, automation, and marketing tech-you build tools, not decks.
• Be outcome-obsessed. You care more about revenue and CAC than CTRs.
💡 Quick Summary
Seeking a career-building opportunity? The Performance Marketing Manager position is now open for candidates interested in the Marketing Executive Jobs sector. This role in Biswan offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
