Job Description
About the RoleAbout the Role
We are seeking a highly skilled Ecommerce PPC Specialist with a strong background in Amazon Vendor advertising and broader digital media platforms. This is a hands-on role responsible for managing, optimizing, and scaling PPC campaigns across Amazon Vendor, with exposure to other marketplaces (Walmart, Wayfair) and advertising ecosystems (Google Ads, Meta, retail media networks). The ideal candidate is data-driven, detail-oriented, and highly experienced in performance marketing strategies that drive measurable ROI and sustainable growth.
Key Responsibilities:
Develop, launch, and manage PPC campaigns within Amazon Vendor Central, covering Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and premium content strategies.
Optimize campaigns for performance by adjusting bids, budgets, placements, and keyword targeting based on ROI, TACoS, and ACOS metrics.
Conduct in-depth keyword research, competitor benchmarking, and category analysis to uncover growth opportunities.
Implement advanced campaign enhancements such as negative keyword pruning, bid trail analysis, and audience targeting.
Partner with ecommerce, marketing, and sales teams to align PPC strategies with broader company objectives.
Manage and track daily budgets (up to $2,000/day across 300+ SKUs), ensuring optimal allocation across campaigns and categories.
Analyze and report on campaign performance, providing actionable insights and strategic recommendations to leadership.
Expand expertise beyond Amazon into Google Ads, Meta (Facebook/Instagram), Walmart Connect, and other retail media platforms to drive omnichannel visibility and conversion.
Collaborate on premium content initiatives (A+ content, brand stores, landing pages) that enhance ad performance.
Stay updated on the latest PPC best practices, retail media innovations, and Amazon Vendor trends.
Requirements:
5+ years of experience in PPC campaign management, with at least 3 years focused on Amazon Vendor advertising.
Proven track record of scaling ad spend while improving efficiency (TACoS/ACOS management).
Strong analytical skills with advanced Excel proficiency; familiarity with automation tools and reporting dashboards is a plus.
Hands-on experience with Google Ads, Meta Business Manager, and Walmart Connect.
Understanding of retail media networks and their role in ecommerce growth.
Excellent communication skills, with the ability to explain PPC strategy and results to both technical and non-technical stakeholders.
Self-starter with the ability to work independently while collaborating cross-functionally.
Please submit the following documents in English:
Resume
Cover letter highlighting your passion for home & kitchen brands
Job Type: Full-time
Benefits:
Work from home
Application Question(s):
What was the size of the advertising budget you managed in your previous role(s)? How many SKUs?
List of PPC or analytics tools are you experienced with?
What performance metrics do you prioritize when evaluating PPC campaigns?
Experience:
Amazon Vendor Advertising: 3 years (Required)
PPC Campaign Management: 5 years (Required)
Language:
English (Required)
We are seeking a highly skilled Ecommerce PPC Specialist with a strong background in Amazon Vendor advertising and broader digital media platforms. This is a hands-on role responsible for managing, optimizing, and scaling PPC campaigns across Amazon Vendor, with exposure to other marketplaces (Walmart, Wayfair) and advertising ecosystems (Google Ads, Meta, retail media networks). The ideal candidate is data-driven, detail-oriented, and highly experienced in performance marketing strategies that drive measurable ROI and sustainable growth.
Key Responsibilities:
Develop, launch, and manage PPC campaigns within Amazon Vendor Central, covering Sponsored Products, Sponsored Brands, Sponsored Display, DSP, and premium content strategies.
Optimize campaigns for performance by adjusting bids, budgets, placements, and keyword targeting based on ROI, TACoS, and ACOS metrics.
Conduct in-depth keyword research, competitor benchmarking, and category analysis to uncover growth opportunities.
Implement advanced campaign enhancements such as negative keyword pruning, bid trail analysis, and audience targeting.
Partner with ecommerce, marketing, and sales teams to align PPC strategies with broader company objectives.
Manage and track daily budgets (up to $2,000/day across 300+ SKUs), ensuring optimal allocation across campaigns and categories.
Analyze and report on campaign performance, providing actionable insights and strategic recommendations to leadership.
Expand expertise beyond Amazon into Google Ads, Meta (Facebook/Instagram), Walmart Connect, and other retail media platforms to drive omnichannel visibility and conversion.
Collaborate on premium content initiatives (A+ content, brand stores, landing pages) that enhance ad performance.
Stay updated on the latest PPC best practices, retail media innovations, and Amazon Vendor trends.
Requirements:
5+ years of experience in PPC campaign management, with at least 3 years focused on Amazon Vendor advertising.
Proven track record of scaling ad spend while improving efficiency (TACoS/ACOS management).
Strong analytical skills with advanced Excel proficiency; familiarity with automation tools and reporting dashboards is a plus.
Hands-on experience with Google Ads, Meta Business Manager, and Walmart Connect.
Understanding of retail media networks and their role in ecommerce growth.
Excellent communication skills, with the ability to explain PPC strategy and results to both technical and non-technical stakeholders.
Self-starter with the ability to work independently while collaborating cross-functionally.
Please submit the following documents in English:
Resume
Cover letter highlighting your passion for home & kitchen brands
Job Type: Full-time
Benefits:
Work from home
Application Question(s):
What was the size of the advertising budget you managed in your previous role(s)? How many SKUs?
List of PPC or analytics tools are you experienced with?
What performance metrics do you prioritize when evaluating PPC campaigns?
Experience:
Amazon Vendor Advertising: 3 years (Required)
PPC Campaign Management: 5 years (Required)
Language:
English (Required)
💡 Quick Summary
Seeking a career-building opportunity? The PPC Specialst(Amazon Vendor or Focus) position is now open for candidates interested in the Work from home Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Work from home Jobs is a plus.
