Job Description
Digital Marketing Strategy: Develop and execute comprehensive digital marketing strategies across various channels, including SEO, SEM, email marketing, and social media, to increase brand awareness and drive traffic.
Lead Generation: Utilize tools like Apollo.io to identify and engage potential clients, creating targeted campaigns that convert prospects into qualified leads.
Campaign Management: Plan, implement, and monitor marketing campaigns, analyzing performance metrics to optimize ROl and achieve KPIs. Content Creation:
Collaborate with the content team to produce compelling marketing materials, including blog posts, whitepapers, and case studies, tailored to the IT and e-commerce sectors.
Sales Collaboration: Work closely with the sales team to align marketing strategies with sales objectives, ensuring seamless lead handoff and contributing to successful deal closures.
E-commerce Marketing: Develop and implement marketing strategies specifically aimed at promoting e-commerce products, understanding the nuances of online consumer behavior. Market Analysis: Conduct market research to stay abreast of industry trends, competitor activities, and emerging technologies, applying insights to refine marketing strategies.
Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. Minimum of 4 years of experience in IT marketing, with a strong focus on digital channels and lead generation. Proficiency in marketing automation and CRM tools, including Apollo.io, HubSpot, or similar platforms.
Demonstrated success in developing and executing digital marketing campaigns that result in measurable lead generation and sales growth. In-depth understanding of e-commerce marketing strategies and experience in promoting online products or services.
Lead Generation: Utilize tools like Apollo.io to identify and engage potential clients, creating targeted campaigns that convert prospects into qualified leads.
Campaign Management: Plan, implement, and monitor marketing campaigns, analyzing performance metrics to optimize ROl and achieve KPIs. Content Creation:
Collaborate with the content team to produce compelling marketing materials, including blog posts, whitepapers, and case studies, tailored to the IT and e-commerce sectors.
Sales Collaboration: Work closely with the sales team to align marketing strategies with sales objectives, ensuring seamless lead handoff and contributing to successful deal closures.
E-commerce Marketing: Develop and implement marketing strategies specifically aimed at promoting e-commerce products, understanding the nuances of online consumer behavior. Market Analysis: Conduct market research to stay abreast of industry trends, competitor activities, and emerging technologies, applying insights to refine marketing strategies.
Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. Minimum of 4 years of experience in IT marketing, with a strong focus on digital channels and lead generation. Proficiency in marketing automation and CRM tools, including Apollo.io, HubSpot, or similar platforms.
Demonstrated success in developing and executing digital marketing campaigns that result in measurable lead generation and sales growth. In-depth understanding of e-commerce marketing strategies and experience in promoting online products or services.
💡 Quick Summary
Seeking a career-building opportunity? The Sales & marketing specialist position is now open for candidates interested in the Helper Jobs sector. This role in Kochi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Helper Jobs is a plus.
