Job Description
Thrillophilia’s journey is rooted in a passion for travel, exploration, and adventure. It began in 2011 when the global market was still too young for online travel transactions. Ever since we have grown to become India’s largest online platform for booking affordable travel experiences across 55+ countries. Our offerings are diverse and wholesome, with 24,000+ products and services ranging from tours and activities to luxury and culture stays, powered by exclusive deals and extra effort to bring joy to all our travellers.
Thrillophilia grows on a solid foundation of innovative travel technology, great on-ground presence & support, and hand-curated local experiences to bring our 84 million travellers the most delightful holiday experience every year. With multiple tourism and start-up awards and global recognition under our belt, we have scaled tenfold over the past three years.
We are looking for a Performance Marketer to manage digital ad campaigns across social, search and display platforms and ensure that strategies are aligned with business goals. You will be responsible to plan and execute paid campaigns, as well as optimization and reporting.
Responsibilities:
• Strategize, execute, and manage campaigns across multiple paid platforms, including Google and Facebook.
• Collaborate with creative and business teams to implement performance marketing strategies.
• Provide monthly performance marketing reports.
• Optimize targeting according to changing search trends.
• Conducting well-planned experiments to explore new channels and drive conversions.
• Report on ad/ media performance including CPL, CPA, ROI and ROAS on a weekly, monthly and quarterly basis. Track and build data-driven improvements for ad targeting/ media spending.
Requirements
• 2+ years of experience in Paid Search and Social.
• Experience in B2C lead generation campaigns on Google, Facebook, YouTube and other digital platforms.
• Experience in Campaign Optimization (Generating decisions, scaling up campaigns, etc).
• Strong hold on creating & implementing Search, Video, and campaigns and building data-driven strategies to deliver consistent growth
• Core understanding of conversion tracking and attribution modelling including pixel/tags creations and conversion setting.
• Good command over Google analytics, search, ad campaigns & optimizations.
• Detailed understanding of marketing concepts & brand communications.
• Proven experience in understanding user journey/behaviour
Thrillophilia grows on a solid foundation of innovative travel technology, great on-ground presence & support, and hand-curated local experiences to bring our 84 million travellers the most delightful holiday experience every year. With multiple tourism and start-up awards and global recognition under our belt, we have scaled tenfold over the past three years.
We are looking for a Performance Marketer to manage digital ad campaigns across social, search and display platforms and ensure that strategies are aligned with business goals. You will be responsible to plan and execute paid campaigns, as well as optimization and reporting.
Responsibilities:
• Strategize, execute, and manage campaigns across multiple paid platforms, including Google and Facebook.
• Collaborate with creative and business teams to implement performance marketing strategies.
• Provide monthly performance marketing reports.
• Optimize targeting according to changing search trends.
• Conducting well-planned experiments to explore new channels and drive conversions.
• Report on ad/ media performance including CPL, CPA, ROI and ROAS on a weekly, monthly and quarterly basis. Track and build data-driven improvements for ad targeting/ media spending.
Requirements
• 2+ years of experience in Paid Search and Social.
• Experience in B2C lead generation campaigns on Google, Facebook, YouTube and other digital platforms.
• Experience in Campaign Optimization (Generating decisions, scaling up campaigns, etc).
• Strong hold on creating & implementing Search, Video, and campaigns and building data-driven strategies to deliver consistent growth
• Core understanding of conversion tracking and attribution modelling including pixel/tags creations and conversion setting.
• Good command over Google analytics, search, ad campaigns & optimizations.
• Detailed understanding of marketing concepts & brand communications.
• Proven experience in understanding user journey/behaviour
💡 Quick Summary
Seeking a career-building opportunity? The Senior Digital Marketing Executive position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Jaipur offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.