Job Description
Job description
Job Responsibility
Digital Strategy and Campaign Development:
• Develop digital marketing and social media strategy; (both organic and paid) with a clear goal of brand awareness and lead generation.
• Collaborate closely with stakeholders (brand and design teams) to design and develop new innovative digital programs and multichannel ad campaigns
• Collaborate with internal-external partners to optimize Marketing campaigns for lead generation that has a significant impact on the revenue pipeline
• Create, develop, and own the organization’s entire inbound marketing engine across multiple platforms such as Google (SEO/SEM), Bing, LinkedIn, and any other relevant sites
• Identify any third-party websites, software review platforms, social media platforms or e-commerce platforms, etc. To place our product to gather an interested audience and generate high-value website traffic
• Build creative and engaging growth campaigns for scaling Inflects brand and driving sales-qualified leads as per the organization’s quarterly and annual revenue targets.
Digital Campaigns Execution:
• 2-3 years of relevant experience in B2B marketing, Paid advertising, mainly LinkedIn Ads and Google Ads. Execute all web, SEO/SEM, database marketing, email, social media, and web property advertising campaigns. Review reports on online traffic, budget spending, ROI, and other measures linked to digital marketing and suggest optimization/course corrections for maximum conversions.
• Create and develop a thorough content marketing and worldwide distribution plan, content seeding program, referral programs, and brand scaling programs on relevant third party sites.
• Proven experience in digital and performance marketing in a B2B technology company.
• Expertise in lead generation, social media initiatives, email marketing, SEO/SEM, and support distribution of content on various relevant platforms for driving brand awareness and lead generation. Should have handled/been exposed to various platforms E.g., Google Ads, LinkedIn ads, Email Marketing tools, Facebook, Instagram, and more.
• Strategic mindset for devising quarterly digital plans aligned with annual marketing and business goals, Proficient in marketing research and statistical analysis. Self-motivated and customer-focused, Goal oriented tech marketer who is energetic, honest, and willing to take ownership of his/her work from creation, execution, and completion.
Analytics & Insights:
• A complete understanding of Web Analytics Tool or any relevant third-party analytics tools is preferred, Analyze and report campaign performance. Understanding of campaign optimization for peak performance & Formulate budgeting and spending analysis with maximum ROI.
• Expert knowledge in web analytics, 3rd Party analytics tools, and marketing automation platform
Job Responsibility
Digital Strategy and Campaign Development:
• Develop digital marketing and social media strategy; (both organic and paid) with a clear goal of brand awareness and lead generation.
• Collaborate closely with stakeholders (brand and design teams) to design and develop new innovative digital programs and multichannel ad campaigns
• Collaborate with internal-external partners to optimize Marketing campaigns for lead generation that has a significant impact on the revenue pipeline
• Create, develop, and own the organization’s entire inbound marketing engine across multiple platforms such as Google (SEO/SEM), Bing, LinkedIn, and any other relevant sites
• Identify any third-party websites, software review platforms, social media platforms or e-commerce platforms, etc. To place our product to gather an interested audience and generate high-value website traffic
• Build creative and engaging growth campaigns for scaling Inflects brand and driving sales-qualified leads as per the organization’s quarterly and annual revenue targets.
Digital Campaigns Execution:
• 2-3 years of relevant experience in B2B marketing, Paid advertising, mainly LinkedIn Ads and Google Ads. Execute all web, SEO/SEM, database marketing, email, social media, and web property advertising campaigns. Review reports on online traffic, budget spending, ROI, and other measures linked to digital marketing and suggest optimization/course corrections for maximum conversions.
• Create and develop a thorough content marketing and worldwide distribution plan, content seeding program, referral programs, and brand scaling programs on relevant third party sites.
• Proven experience in digital and performance marketing in a B2B technology company.
• Expertise in lead generation, social media initiatives, email marketing, SEO/SEM, and support distribution of content on various relevant platforms for driving brand awareness and lead generation. Should have handled/been exposed to various platforms E.g., Google Ads, LinkedIn ads, Email Marketing tools, Facebook, Instagram, and more.
• Strategic mindset for devising quarterly digital plans aligned with annual marketing and business goals, Proficient in marketing research and statistical analysis. Self-motivated and customer-focused, Goal oriented tech marketer who is energetic, honest, and willing to take ownership of his/her work from creation, execution, and completion.
Analytics & Insights:
• A complete understanding of Web Analytics Tool or any relevant third-party analytics tools is preferred, Analyze and report campaign performance. Understanding of campaign optimization for peak performance & Formulate budgeting and spending analysis with maximum ROI.
• Expert knowledge in web analytics, 3rd Party analytics tools, and marketing automation platform
💡 Quick Summary
Seeking a career-building opportunity? The Senior Digital Marketing Executive position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bangalore offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.