Job Description
Senior Executive - Ad Sales, Star Gold 2
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Job ID
1005XXXXXX
Location
Mumbai, India
Business
Disney Star
Date posted
Jul. 06, 2026
Job Summary:
About the Role:
This is a revenue generation role where the incumbent will be responsible to sell our advertising solutions to media agencies and marketeers for Star Gold 2. The position holder will be responsible for maintaining relationships with a designated set of key strategic accounts and identifying new accounts to maximize revenue from them through sale of commercial time and branded solutions.
Context: Originally launched in 2012 as Movies OK, it was rebranded on 1 February 2020 as STAR Gold 2 along with Star Gold. STAR Gold 2 is the No.1 channel in Tier 2 space competing with 8 other channels.
Key Responsibilities:
Strategic / Policy related KRAs
Develop a thorough understanding of the product, its strengths, positioning, content etc. to be leveraged for pitch impact and effectiveness
Develop a thorough understanding of the industries/categories being serviced as well as unique marketing challenges being faced at each client organization
Network, engage with and build strong relationships across levels at client as well as agency organizations to understand business trends, have direct visibility on upcoming campaigns and revenue potential
Demonstrate thought partnership through a comprehensive understanding of the client and agency organization, their marketing needs, campaign efficiency metrices etc.
Build a strategy to derive maximum revenue for your accounts
Operational / Process / Technology related KRAs
Create, negotiate and close deals that maximize price/market share and deliver on the client’s and agency’s marketing objectives and expectations.
Map competition (Sales strategy/Programs/Clients) and use market intelligence to develop strategies to maximize market share
Deliver maximum value on deals by collaborating with cross-functional teams across the organization (PRS, Operations) and taking complete ownership of deal execution, client servicing and post evaluations of campaigns
Act as an ‘Account Manager’ rather than a ‘Seller’ by providing dedicated account management to develop and nurture strong long-term relationships with key accounts.
Business development to identify new clients
Financial Accountability / Commercial Impact
Accurate monthly revenue projections
Meet or exceed monthly/quarterly/annual quotas
Achievement of CPRP benchmarks and high market share
Continuously identify opportunities for additional revenue sources through non FCT avenues – Brand Solutions
Continuously strive to identify opportunities to maximise revenue opportunities
Performance Measures:
Monthly / Quarterly / Annual Revenue
Price / yield
Client Count (Effective coverage)
Accuracy of projections and productivity
Qualifications:
Minimum Qualification: MBA
Total of about 2-5 years of sales experience
Personal Attributes:
Business acumen
Networking and relationship building
Collaboration
Learning agility
Analytical thinking
Result orientation
About Disney Star :
Disney Star is a leading media & entertainment company in India that reaches over 700 million viewers a month in nine different languages. Our entertainment portfolio which cuts across general entertainment, movies, sports, infotainment, kids, and lifestyle content generates over 20,000 hours of original content every year.
Disney+ Hotstar, India’s leading streaming platform, enables us to reach and entertain audiences anywhere, anytime. Disney+ Hotstar has changed the way Indians consume their entertainment - from their favorite TV shows and movies to sporting extravaganzas.
With leadership positions in every segment it occupies, Disney Star has been redefining the media landscape for more than 30 years now, anchored on the three pillars of story-telling, innovation and an unwavering focus on delivering to the expectations of our audiences.
Join us, and let's continue to inspire a billion imaginations.
Apply Later
Job ID
1005XXXXXX
Location
Mumbai, India
Business
Disney Star
Date posted
Jul. 06, 2026
Job Summary:
About the Role:
This is a revenue generation role where the incumbent will be responsible to sell our advertising solutions to media agencies and marketeers for Star Gold 2. The position holder will be responsible for maintaining relationships with a designated set of key strategic accounts and identifying new accounts to maximize revenue from them through sale of commercial time and branded solutions.
Context: Originally launched in 2012 as Movies OK, it was rebranded on 1 February 2020 as STAR Gold 2 along with Star Gold. STAR Gold 2 is the No.1 channel in Tier 2 space competing with 8 other channels.
Key Responsibilities:
Strategic / Policy related KRAs
Develop a thorough understanding of the product, its strengths, positioning, content etc. to be leveraged for pitch impact and effectiveness
Develop a thorough understanding of the industries/categories being serviced as well as unique marketing challenges being faced at each client organization
Network, engage with and build strong relationships across levels at client as well as agency organizations to understand business trends, have direct visibility on upcoming campaigns and revenue potential
Demonstrate thought partnership through a comprehensive understanding of the client and agency organization, their marketing needs, campaign efficiency metrices etc.
Build a strategy to derive maximum revenue for your accounts
Operational / Process / Technology related KRAs
Create, negotiate and close deals that maximize price/market share and deliver on the client’s and agency’s marketing objectives and expectations.
Map competition (Sales strategy/Programs/Clients) and use market intelligence to develop strategies to maximize market share
Deliver maximum value on deals by collaborating with cross-functional teams across the organization (PRS, Operations) and taking complete ownership of deal execution, client servicing and post evaluations of campaigns
Act as an ‘Account Manager’ rather than a ‘Seller’ by providing dedicated account management to develop and nurture strong long-term relationships with key accounts.
Business development to identify new clients
Financial Accountability / Commercial Impact
Accurate monthly revenue projections
Meet or exceed monthly/quarterly/annual quotas
Achievement of CPRP benchmarks and high market share
Continuously identify opportunities for additional revenue sources through non FCT avenues – Brand Solutions
Continuously strive to identify opportunities to maximise revenue opportunities
Performance Measures:
Monthly / Quarterly / Annual Revenue
Price / yield
Client Count (Effective coverage)
Accuracy of projections and productivity
Qualifications:
Minimum Qualification: MBA
Total of about 2-5 years of sales experience
Personal Attributes:
Business acumen
Networking and relationship building
Collaboration
Learning agility
Analytical thinking
Result orientation
About Disney Star :
Disney Star is a leading media & entertainment company in India that reaches over 700 million viewers a month in nine different languages. Our entertainment portfolio which cuts across general entertainment, movies, sports, infotainment, kids, and lifestyle content generates over 20,000 hours of original content every year.
Disney+ Hotstar, India’s leading streaming platform, enables us to reach and entertain audiences anywhere, anytime. Disney+ Hotstar has changed the way Indians consume their entertainment - from their favorite TV shows and movies to sporting extravaganzas.
With leadership positions in every segment it occupies, Disney Star has been redefining the media landscape for more than 30 years now, anchored on the three pillars of story-telling, innovation and an unwavering focus on delivering to the expectations of our audiences.
Join us, and let's continue to inspire a billion imaginations.
💡 Quick Summary
Seeking a career-building opportunity? The Senior Executive | Ad Sales| Star Gold 2 position is now open for candidates interested in the Operations Executive Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Operations Executive Jobs is a plus.
