Job Description
Execute best practice strategies and methodologies to maximize company's e-commerce marketing programs adhering to the budget assigned
• Develop strategies for delivering sales and customer targets for paid search, free search, affiliate marketing, display advertising, and social media marketing.
• Oversee customer retention, reactivation, website personalization, retargeting, social media, referral marketing, and other marketing and promotional activities.
• Identify, design, and analyse new brand-appropriate online marketing initiatives and partnerships.
• Drive the strategy, planning, and execution of email marketing.
• Conduct business analysis, drive and document business requirements, plans and specifications for key marketing programs and new initiatives.
• Assist with sales targets, analyse, and optimize campaign performance by channel.
• Review, evaluate, and prioritize current and proposed marketing enhancements against business and customer needs.
• Develop a strong understanding of the fashion industry and customer expectations.
• Oversee offline marketing efforts and develop new strategies and marketing channels.
• Partner with sourcing team to execute site-merchandising initiatives in regards to pricing, promotions, and presentation.
• Manage, Coach, and Mentor department staff and maintain budget and develop tracking mechanisms.
• Communicate report and share key programs and results to senior management on a consistent basis.
• Manage relationships with marketing vendors and other third parties on behalf of company.
Qualifications:
· B Tech, MBA from premier institutes on India
· E-commerce marketing and retail experience required.
· 8+ years marketing management experience.
· Excellent analytical and prioritization skills, including the ability to analyse data, draw conclusions, and develop recommendations.
•
• Develop strategies for delivering sales and customer targets for paid search, free search, affiliate marketing, display advertising, and social media marketing.
• Oversee customer retention, reactivation, website personalization, retargeting, social media, referral marketing, and other marketing and promotional activities.
• Identify, design, and analyse new brand-appropriate online marketing initiatives and partnerships.
• Drive the strategy, planning, and execution of email marketing.
• Conduct business analysis, drive and document business requirements, plans and specifications for key marketing programs and new initiatives.
• Assist with sales targets, analyse, and optimize campaign performance by channel.
• Review, evaluate, and prioritize current and proposed marketing enhancements against business and customer needs.
• Develop a strong understanding of the fashion industry and customer expectations.
• Oversee offline marketing efforts and develop new strategies and marketing channels.
• Partner with sourcing team to execute site-merchandising initiatives in regards to pricing, promotions, and presentation.
• Manage, Coach, and Mentor department staff and maintain budget and develop tracking mechanisms.
• Communicate report and share key programs and results to senior management on a consistent basis.
• Manage relationships with marketing vendors and other third parties on behalf of company.
Qualifications:
· B Tech, MBA from premier institutes on India
· E-commerce marketing and retail experience required.
· 8+ years marketing management experience.
· Excellent analytical and prioritization skills, including the ability to analyse data, draw conclusions, and develop recommendations.
•
💡 Quick Summary
Seeking a career-building opportunity? The Senior Manager Digital Marketing position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Jaipur offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.
