SEO Specialist

Job Title: SEO Specialist

Location: Borivali West, Mumbai (Work from Office)

Company: Call My Doctor Health Care LLC (Dubai-based Home Healthcare Company)

Reporting To: Digital Marketing & Tech Manager

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About the Company:

Call My Doctor Health Care LLC is a premium home healthcare service provider in Dubai, delivering a wide range of services including doctor visits, nursing care, lab tests, IV therapy, and physiotherapy at the patient’s doorstep. As we expand our digital operations, we are hiring a dedicated SEO Specialist to drive our organic growth and visibility.

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Job Summary:

We are seeking a results-driven SEO Specialist who will be responsible for developing and executing search engine optimization strategies that improve the company’s website rankings on search engines like Google. The ideal candidate should be skilled in on-page, off-page, and technical SEO with a strong understanding of healthcare industry trends, especially in the UAE market.

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Key Responsibilities:

Conduct comprehensive keyword research aligned with our services and Dubai-based audience.
Plan and implement on-page SEO strategies including meta titles, descriptions, header tags, content optimization, internal linking, etc.
Perform technical SEO audits and resolve issues related to crawlability, indexability, mobile-friendliness, and site speed.
Optimize and monitor Google Search Console, Google Analytics, and other SEO tools.
Develop and execute off-page SEO activities such as link building, guest posting, and local listing optimization (especially for UAE directories).
Collaborate with the Content Writer to guide content topics based on search trends and target keywords.
Monitor, analyze, and report on SEO performance metrics, keyword rankings, website traffic, and backlink profiles.
Stay updated with the latest SEO and Google algorithm changes and recommend timely improvements.
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Required Skills & Qualifications:

Bachelor’s degree in Marketing, Computer Science, or a related field.
2+ years of proven experience in SEO (preferably in healthcare, tech, or service-based industries).
In-depth knowledge of Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, Ubersuggest, or similar tools.
Strong understanding of search engine algorithms, ranking factors, and white-hat SEO techniques.
Familiarity with basic HTML, CSS, and CMS platforms (like WordPress).
Ability to analyze data and deliver actionable insights.
Strong communication and reporting skills.
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Preferred Skills:

Experience with local SEO in the UAE/Gulf market.
Understanding of Google Ads and how SEO complements PPC strategies.
Working knowledge of technical tools such as GTMetrix, PageSpeed Insights, and Schema markup generators.
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Duty Timings:

9:00 AM to 6:00 PM IST

6 days a week (Monday to Saturday)

Sunday Off