Job Description
Key Responsibilities
1. Brand Strategy & Positioning
• Develop and implement a strong brand identity for the company across all platforms.
• Create branding guidelines including tone, visuals, messaging, and communication standards.
• Position the company as a trusted, reliable, safety-focused, and technology-driven transport partner.
2. Digital Marketing & Lead Generation
• Plan and execute digital marketing campaigns to generate corporate leads.
• Use SEO, Google Ads, Meta Ads, LinkedIn promotions, and targeted campaigns for specific industries.
• Track ROI, conversions, and performance of all marketing activities.
3. Social Media Management
• Create engaging daily/weekly content for platforms like LinkedIn, Instagram, Facebook, YouTube & Twitter (X).
• Develop creatives, reels, short videos on fleet operations, client success stories, vehicle deliveries, driver achievements, safety activities, etc.
• Manage posting calendar and community interactions.
4. Content Creation
• Write impactful content for website blogs, case studies, landing pages, and corporate presentations.
• Prepare corporate brochures, client proposals, service portfolios, and internal communication material.
5. Market Research
• Conduct competitor benchmarking in the transport/logistics industry.
• Identify new opportunities, potential client sectors, and partnership channels.
6. Event & Branding Activities
• Lead branding for driver events, customer meets, safety days, HR initiatives, CSR activities, and fleet expansion ceremonies.
• Manage printing, signage, vehicle branding, and corporate merchandise.
7. Collaboration with Internal Teams
• Work closely with Operations, HR, and Business Development to align marketing messages.
• Support sales team with pitch decks and lead-conversion strategies
Job Types: Full-time, Permanent
Pay: ₹50,000.00 - ₹60,000.00 per month
Work Location: In person
1. Brand Strategy & Positioning
• Develop and implement a strong brand identity for the company across all platforms.
• Create branding guidelines including tone, visuals, messaging, and communication standards.
• Position the company as a trusted, reliable, safety-focused, and technology-driven transport partner.
2. Digital Marketing & Lead Generation
• Plan and execute digital marketing campaigns to generate corporate leads.
• Use SEO, Google Ads, Meta Ads, LinkedIn promotions, and targeted campaigns for specific industries.
• Track ROI, conversions, and performance of all marketing activities.
3. Social Media Management
• Create engaging daily/weekly content for platforms like LinkedIn, Instagram, Facebook, YouTube & Twitter (X).
• Develop creatives, reels, short videos on fleet operations, client success stories, vehicle deliveries, driver achievements, safety activities, etc.
• Manage posting calendar and community interactions.
4. Content Creation
• Write impactful content for website blogs, case studies, landing pages, and corporate presentations.
• Prepare corporate brochures, client proposals, service portfolios, and internal communication material.
5. Market Research
• Conduct competitor benchmarking in the transport/logistics industry.
• Identify new opportunities, potential client sectors, and partnership channels.
6. Event & Branding Activities
• Lead branding for driver events, customer meets, safety days, HR initiatives, CSR activities, and fleet expansion ceremonies.
• Manage printing, signage, vehicle branding, and corporate merchandise.
7. Collaboration with Internal Teams
• Work closely with Operations, HR, and Business Development to align marketing messages.
• Support sales team with pitch decks and lead-conversion strategies
Job Types: Full-time, Permanent
Pay: ₹50,000.00 - ₹60,000.00 per month
Work Location: In person
💡 Quick Summary
Seeking a career-building opportunity? The Social Media & Digital Marketing Manager position is now open for candidates interested in the Media & Communication sector. This role in Gujarat offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Media & Communication is a plus.
