Social Media & Digital Marketing Manager

💰 ₹18,000 - ₹28,800 (Est.) 📍 Gujarat 🏠 Remote / WFH

Job Description

Key Responsibilities

1. Brand Strategy & Positioning
• Develop and implement a strong brand identity for the company across all platforms.
• Create branding guidelines including tone, visuals, messaging, and communication standards.
• Position the company as a trusted, reliable, safety-focused, and technology-driven transport partner.

2. Digital Marketing & Lead Generation
• Plan and execute digital marketing campaigns to generate corporate leads.
• Use SEO, Google Ads, Meta Ads, LinkedIn promotions, and targeted campaigns for specific industries.
• Track ROI, conversions, and performance of all marketing activities.

3. Social Media Management
• Create engaging daily/weekly content for platforms like LinkedIn, Instagram, Facebook, YouTube & Twitter (X).
• Develop creatives, reels, short videos on fleet operations, client success stories, vehicle deliveries, driver achievements, safety activities, etc.
• Manage posting calendar and community interactions.

4. Content Creation
• Write impactful content for website blogs, case studies, landing pages, and corporate presentations.
• Prepare corporate brochures, client proposals, service portfolios, and internal communication material.

5. Market Research
• Conduct competitor benchmarking in the transport/logistics industry.
• Identify new opportunities, potential client sectors, and partnership channels.

6. Event & Branding Activities
• Lead branding for driver events, customer meets, safety days, HR initiatives, CSR activities, and fleet expansion ceremonies.
• Manage printing, signage, vehicle branding, and corporate merchandise.

7. Collaboration with Internal Teams
• Work closely with Operations, HR, and Business Development to align marketing messages.
• Support sales team with pitch decks and lead-conversion strategies

Job Types: Full-time, Permanent

Pay: ₹50,000.00 - ₹60,000.00 per month

Work Location: In person

💡 Quick Summary

Seeking a career-building opportunity? The Social Media & Digital Marketing Manager position is now open for candidates interested in the Media & Communication sector. This role in Gujarat offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Media & Communication is a plus.

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Frequently Asked Questions

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The expected salary for Social Media & Digital Marketing Manager in Gujarat is ₹18,000 - ₹28,800 (Est.) per month. Actual compensation may vary based on experience and negotiation.
Yes, Social Media & Digital Marketing Manager is a remote / work from home position. You can apply from anywhere in India.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Social Media & Digital Marketing Manager. Previous experience in Media & Communication is a plus. Freshers may also apply depending on the employer's requirements.
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