Social Media Marketing Specialist

💰 ₹28,800 - ₹46,080 (Est.) 📍 Bengaluru 🕐 6 days ago

Job Description

Digital Marketing Specialist (Google AdWords) – Job Description

• Perform full keyword research and development-related strategies

• Build & optimize PPC campaigns

• Define, monitor, and analyze trends

• Develop a paid search strategy and determine KPIs for each recommendation

• Communicate effectively across the organization, internally and externally

• Actively test and analyze targeting criteria (keywords and audiences), ad creatives, landing pages, and bid strategies to drive results in line with campaign goals

• Actively work to improve site speed and page ranking

• Communicate performance results and strategy recommendations

• Identify and maximize new opportunities for growth

• Think creatively to develop innovative tactics and strategies that drive results

• Follow industry trends, drive innovation, and contribute to case studies, blog articles, and training

• Contribute to projects, process changes, and roll-outs

• Learn from our staff of industry experts and multiple e-learning resources

• Create monthly and quarterly business reviews & other executive-facing presentations that outline performance, insights from testing, and key strategic opportunities

Required Skills and Technologies:

• Google Analytics

• Google Search Console (Webmaster Tools)

• Google Keyword Planner Tool

• Moz/ SEM Rush/ Ahref Research Tools

• Google AdWords

• Bing Ads

• Linkedin Ads

• Deep expertise in Microsoft Excel

• CMS Frameworks: WordPress

• Working knowledge of HTML and CSS

• Strong knowledge of search engine algorithms and ranking strategies

• Deadline and detail-oriented

• Enthusiastic, flexible, and creative problem solver with excellent attention to detail

• Excellent ability to collaborate with internal teams

Preferred Skills and Technologies:

• Google Adwords Certified

• Adobe Analytics

• Adobe Social

• CMS Frameworks: WordPress

• Working knowledge of JavaScript and PHP

Experience

• Google AdWords: 3 years (Required)

• Linkedin Ads: 2 years (Preferred)

• Google Shopping Ads: 1 Year (Preferred

💡 Quick Summary

Seeking a career-building opportunity? The Social Media Marketing Specialist position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Bengaluru offers a professional environment and growth potential.

Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.

Sponsored

Job Details

Company Name: Thistle Media

Frequently Asked Questions

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The expected salary for Social Media Marketing Specialist in Bengaluru is ₹28,800 - ₹46,080 (Est.) per month. Actual compensation may vary based on experience and negotiation.
No, Social Media Marketing Specialist is an on-site position based in Bengaluru. Candidates must be able to commute or relocate to this location.
Basic communication skills, a proactive attitude, and the ability to work in a team are required for Social Media Marketing Specialist. Previous experience in Digital Marketing Expert Jobs is a plus. Freshers may also apply depending on the employer's requirements.
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