Optimize entire website for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Research and implement search engine optimization recommendations
Research and analyse competitor advertising website.
Develop and implement back link building strategy.
Identify and analyse off page content needs and share with content creators across the identified markets.
Work with the website management team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming across brand’s communication channels
Recommend changes to website architecture, content, linking, meta description, and other factors to improve SEO positions for targeted keywords.
Desired Qualification and Experience
Proven SEO experience; Up-to-date with the latest trends and best practices in SEO
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with Google Analytics and other industry standard tools
Knowledge of ranking factors and search engine algorithms
Bachelor’s or Master’s Degree preferably in Computer Science or Application; or Min 6 months diploma in SEO and Digital Marketing
2 to 4 years of relevant experience
About Fabriclore
Fabriclore.com is a new age design driven fabric company, on mission to promote Indian textile crafts and contemporary fabrics. Being an online first company, we offer convenience and reach to both consumers and independent designers across India and globe to buy from smaller to larger quantities. Our team directly works with artisans and manufacturers from across India, to experiment with printing, dyeing and weaving to create modern and tastefully curated collections of fabrics. Our brand within its short life, is now recognized as one of the largest online fabric stores in India.
We are an independent business founded by young professionals from diversebackgrounds. Fabriclore has its office in Malviya Nagar, Jaipur Rajasthan with fully functional in-house teams managing sourcing, online merchandising, inventory management, customer support, content, branding and photography. We offer an open (we mean it) culture and someone who is affable and highly organized, would find working with us a walk in the park.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:
• Provident Fund

Schedule:
• Day shift

Supplemental pay types:
• Performance bonus