Job Description
About the Role:
We’re looking for a performance-focused Sr. SEO/SEM Executive with a strong understanding of search algorithms and AI-powered optimisation tools. The ideal candidate will not only manage all search engine marketing activities but will also be comfortable integrating Artificial Intelligence into SEO/SEM strategies to stay ahead of the curve.
Key Responsibilities:
● Conduct keyword research aligned with client objectives to improve content and discover growth opportunities.
● Leverage AI-driven tools (e.g. Surfer SEO, Clearscope, MarketMuse, Jasper) to optimize content strategies and streamline SEO workflows.
● Deliver SEO analysis and technical recommendations for websites and web pages using both manual insights and AI-assisted audits.
● Identify technical SEO issues, competitor gaps and backlink opportunities.
● Support content development to enhance user intent matching and content relevance.
● Manage and update webmaster tools, XML sitemaps and shopping feeds for SEO diagnostics.
● Develop content assets with a content team (blogs, case studies, customer stories) optimised via AI-based keyword clustering and topic modelling.
● Plan and execute link-building campaigns enhanced by AI tools for prospecting and outreach.
● Collaborate on social and content strategies that integrate real-time AI trend analysis.
● Stay on top of AI developments in search (Google’s Search Generative Experience, algorithm updates, voice search, etc.)
● Monitor and evaluate website traffic and search performance using both standard analytics and AI-powered dashboards.
● Present findings, project progress and insights to clients and internal teams with clarity and actionable suggestions.
● Create SEO pitch presentations by doing required research about the brand, competitors and other relevant data.
Professional Competencies:
● Passion for SEO, SEM and digital marketing with curiosity around AI integration.
● Creative thinker with a data-driven mindset and strong problem-solving abilities.
● Able to manage multiple projects without losing sight of detail or deadlines.
● Confident communicator with a collaborative attitude.
● High levels of integrity, autonomy, and accountability.
● Strong organisational and project management skills.
Required Skills & Qualification:
● Proven SEO or SEM experience with evidence of impact.
● Experience using AI tools like Surfer SEO, Frase, Jasper, Writesonic, MarketMuse and ChatGPT for SEO/SEM tasks.
● Familiarity with PPC campaign management across Google Ads, YouTube, LinkedIn.
● Strong understanding of performance marketing and customer acquisition via AI-enhanced targeting.
● Proficient with analytics platforms (Google Analytics, Looker Studio, etc.) and SEO toolkits
(SEMrush, Ahrefs, Moz).
● Experience with keyword research tools and AI-powered content planning platforms.
● Exposure to A/B testing for various SEO and SEM Campaigns.
● Basic knowledge of HTML, CSS, and JavaScript.
● Up-to-date with the latest trends in SEO, AI in search and digital marketing tools.
Qualification:
● Bachelor’s degree in a quantitative, analytical or tech-driven field.
● SEO or Digital Marketing Certifications.
Selection Process:
● Round 1: Telephonic Interview
● Round 2: Technical Test + Personal Interview
How to Apply:
Email your resume and a short note to career@purpletuche.com. While we may not reply to everyone, we sincerely appreciate your interest in joining our team.
Working Hrs.:
10.00 a.m. to 7.00 p.m. [Monday - Friday and Alternate Saturdays]
Company Address:
Purple Tuché Brand Solutions Pvt. Ltd. F-19, Nand Dham Industrial Estate, Marol Maroshi Road, Andheri East, Mumbai 400059.
CTC: As per industry standard.
Job Type: Full-time
Pay: ₹30,000.00 - ₹45,000.00 per month
Schedule:
Day shift
Work Location: In person
We’re looking for a performance-focused Sr. SEO/SEM Executive with a strong understanding of search algorithms and AI-powered optimisation tools. The ideal candidate will not only manage all search engine marketing activities but will also be comfortable integrating Artificial Intelligence into SEO/SEM strategies to stay ahead of the curve.
Key Responsibilities:
● Conduct keyword research aligned with client objectives to improve content and discover growth opportunities.
● Leverage AI-driven tools (e.g. Surfer SEO, Clearscope, MarketMuse, Jasper) to optimize content strategies and streamline SEO workflows.
● Deliver SEO analysis and technical recommendations for websites and web pages using both manual insights and AI-assisted audits.
● Identify technical SEO issues, competitor gaps and backlink opportunities.
● Support content development to enhance user intent matching and content relevance.
● Manage and update webmaster tools, XML sitemaps and shopping feeds for SEO diagnostics.
● Develop content assets with a content team (blogs, case studies, customer stories) optimised via AI-based keyword clustering and topic modelling.
● Plan and execute link-building campaigns enhanced by AI tools for prospecting and outreach.
● Collaborate on social and content strategies that integrate real-time AI trend analysis.
● Stay on top of AI developments in search (Google’s Search Generative Experience, algorithm updates, voice search, etc.)
● Monitor and evaluate website traffic and search performance using both standard analytics and AI-powered dashboards.
● Present findings, project progress and insights to clients and internal teams with clarity and actionable suggestions.
● Create SEO pitch presentations by doing required research about the brand, competitors and other relevant data.
Professional Competencies:
● Passion for SEO, SEM and digital marketing with curiosity around AI integration.
● Creative thinker with a data-driven mindset and strong problem-solving abilities.
● Able to manage multiple projects without losing sight of detail or deadlines.
● Confident communicator with a collaborative attitude.
● High levels of integrity, autonomy, and accountability.
● Strong organisational and project management skills.
Required Skills & Qualification:
● Proven SEO or SEM experience with evidence of impact.
● Experience using AI tools like Surfer SEO, Frase, Jasper, Writesonic, MarketMuse and ChatGPT for SEO/SEM tasks.
● Familiarity with PPC campaign management across Google Ads, YouTube, LinkedIn.
● Strong understanding of performance marketing and customer acquisition via AI-enhanced targeting.
● Proficient with analytics platforms (Google Analytics, Looker Studio, etc.) and SEO toolkits
(SEMrush, Ahrefs, Moz).
● Experience with keyword research tools and AI-powered content planning platforms.
● Exposure to A/B testing for various SEO and SEM Campaigns.
● Basic knowledge of HTML, CSS, and JavaScript.
● Up-to-date with the latest trends in SEO, AI in search and digital marketing tools.
Qualification:
● Bachelor’s degree in a quantitative, analytical or tech-driven field.
● SEO or Digital Marketing Certifications.
Selection Process:
● Round 1: Telephonic Interview
● Round 2: Technical Test + Personal Interview
How to Apply:
Email your resume and a short note to career@purpletuche.com. While we may not reply to everyone, we sincerely appreciate your interest in joining our team.
Working Hrs.:
10.00 a.m. to 7.00 p.m. [Monday - Friday and Alternate Saturdays]
Company Address:
Purple Tuché Brand Solutions Pvt. Ltd. F-19, Nand Dham Industrial Estate, Marol Maroshi Road, Andheri East, Mumbai 400059.
CTC: As per industry standard.
Job Type: Full-time
Pay: ₹30,000.00 - ₹45,000.00 per month
Schedule:
Day shift
Work Location: In person
💡 Quick Summary
Seeking a career-building opportunity? The Sr. SEO Executive position is now open for candidates interested in the Digital Marketing Expert Jobs sector. This role in Mumbai offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Digital Marketing Expert Jobs is a plus.