Job Description
• Setting up paid ad campaigns
• Work on Ad Platforms like Google Ads and Editor, Facebook Business Manager and LinkedIn Ads
• Advanced Keyword Research and selection
• Use the Google Keywords tool
• Continuously monitor opportunities for new keywords and negative keywords
• Focusing on the major PPC network providers and achieving the greatest market share gains
• Calibrating, cleaning-up, modifying and expanding existing PPC campaigns and providing strategic guidance for improvement of bidding strategy, budget ideas and performance metrics
• A/B testing with different ad creatives and landing pages to improve CTR
• Monitor results and make recommendations on an ongoing basis to continually enhance account performance, site performance and ROI
• Stay informed on new and emerging technologies, trends and opportunities for market share expansion for our clients in their verticals
• Work with graphic designer and copywriting team to create Text Ads, Display Ads, Landing Pages and Social media posts
• Collaborate with Marketing, Sales and Product Development teams for potential client sales pitch
• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, and Instagram
• Google Analytics set-up for clients
• Analysing website traffic data and trends via both Google analytics and other third party tools for both reporting and uncovering opportunities across both PPC and SEO.
• Working along with SEO team to analyse keyword opportunities data mining
Qualifications Required
• Bachelor's Degree or Higher (preferred)
• Google Adwords certification
Experience: 5+ years of relevant experience in handling multiple PPC accounts.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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This job is provided by Shine.com
💡 Quick Summary
Seeking a career-building opportunity? The Assistant Manager | PPC|SEM | Advertising Firm position is now open for candidates interested in the Marketing Executive Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Marketing Executive Jobs is a plus.
