Communication and Engagement Specialist

As Communication and Engagement Specialist, you’ll lead the engagement strategy for the Colleague Experience (CX) function, supporting around 70% of HR. From all-hands calls to vibrant newsletters and internal campaigns, you’ll create moments that connect, inspire, and align our CX teams with Barclays’ goals. This is a chance to shape a cultural engagement programme, fuel innovation, and become the storyteller of how we transform HR services through meaningful collaboration.

In addition you’ll support Group-wide communications about the transformation and changes to HR services.

If you're energized by people-focused communication and passionate about building engagement with purpose, we’d love for you to lead the voice of CX.

To be successful as a Communication and Engagement Specialist, you should have experience with:

Internal communications planning, from concept to execution across engagement channels

Cultural engagement and colleague connection, aligning initiatives with business goals

Delivering high-quality communication assets, with strong writing skills and a passion for clarity

Exceptional copywriting and communication skills—able to simplify complexity with clarity and personality

Demonstrated experience in internal or external communications, ideally in a matrixed or global organization

Strong organizational skills, with the ability to manage multiple priorities and channels simultaneously

Some other highly valued skills may include:

Stakeholder partnership experience, collaborating across brand, employee comms, and broader HR teams

Experience with social and digital platforms, using them to amplify colleague engagement

Proactive and creative mindset, always looking for fresh ways to elevate communication and drive participation

You may be assessed on the key critical skills relevant for success in role, such as risk and controls, change and transformation, business acumen strategic thinking and digital and technology, as well as job-specific technical skills

Locations: Glasgow and Northampton

Purpose of the role

To build strong and effective partnerships with the senior leadership of the organisation, advising on how to engage and influence employees to achieve the business’s goals, through an insight-based employee communications strategy, backed up with outstanding execution capability.

Accountabilities

Leadership communication, using detailed, systematic insight research to help senior leaders understand employee sentiment, and empower them to communicate empathetically with their people.
Business strategy alignment, building belief in the strategy of the organisation, and the progress being made, with a strong focus on the impact employees have on the client experience.
Culture and employee proposition communication, designing and implementing communication interventions that influence individual behaviour to create a culture built on the Barclays Mindset; demonstrate why the organisation is a great place to work.
Change delivery, creating communication interventions that build employee commitment and capability through organisational change.
Crisis and issues management, working closely with the senior team as part of the management response, focused on the role of employees in engaging clients.
Capability building, leading and developing a high-performing team, building individual skills and team capabilities.
Assistant Vice President Expectations

To advise and influence decision making, contribute to policy development and take responsibility for operational effectiveness. Collaborate closely with other functions/ business divisions.
Lead a team performing complex tasks, using well developed professional knowledge and skills to deliver on work that impacts the whole business function. Set objectives and coach employees in pursuit of those objectives, appraisal of performance relative to objectives and determination of reward outcomes
If the position has leadership responsibilities, People Leaders are expected to demonstrate a clear set of leadership behaviours to create an environment for colleagues to thrive and deliver to a consistently excellent standard. The four LEAD behaviours are: L – Listen and be authentic, E – Energise and inspire, A – Align across the enterprise, D – Develop others.
OR for an individual contributor, they will lead collaborative assignments and guide team members through structured assignments, identify the need for the inclusion of other areas of specialisation to complete assignments. They will identify new directions for assignments and/ or projects, identifying a combination of cross functional methodologies or practices to meet required outcomes.
Consult on complex issues; providing advice to People Leaders to support the resolution of escalated issues.
Identify ways to mitigate risk and developing new policies/procedures in support of the control and governance agenda.
Take ownership for managing risk and strengthening controls in relation to the work done.
Perform work that is closely related to that of other areas, which requires understanding of how areas coordinate and contribute to the achievement of the objectives of the organisation sub-function.
Collaborate with other areas of work, for business aligned support areas to keep up to speed with business activity and the business strategy.
Engage in complex analysis of data from multiple sources of information, internal and external sources such as procedures and practises (in other areas, teams, companies, etc).to solve problems creatively and effectively.
Communicate complex information. 'Complex' information could include sensitive information or information that is difficult to communicate because of its content or its audience.
Influence or convince stakeholders to achieve outcomes.