Job Description
Role & responsibilities
• Plan, execute, and manage digital advertising campaigns across platforms such as Google Ads, Meta Ads, and programmatic channels
• Monitor campaign performance daily and optimize for KPIs like CTR, CPC, CPA, and ROI
• Handle campaign setup, trafficking, tagging, and tracking using ad servers and analytics tools
• Analyze performance data and generate actionable insights to improve campaign effectiveness
• Collaborate with internal teams (marketing, creative, analytics) to ensure campaign alignment and delivery
• Manage budgets, bids, and pacing to ensure efficient spend and maximum return
• Conduct A/B testing on creatives, audiences, and strategies to enhance performance
• Troubleshoot campaign issues, discrepancies, and delivery problems in a timely manner
• Prepare detailed reports and dashboards for stakeholders highlighting campaign performance
• Stay updated with the latest trends, tools, and best practices in digital advertising and ad tech
• Plan, execute, and manage digital advertising campaigns across platforms such as Google Ads, Meta Ads, and programmatic channels
• Monitor campaign performance daily and optimize for KPIs like CTR, CPC, CPA, and ROI
• Handle campaign setup, trafficking, tagging, and tracking using ad servers and analytics tools
• Analyze performance data and generate actionable insights to improve campaign effectiveness
• Collaborate with internal teams (marketing, creative, analytics) to ensure campaign alignment and delivery
• Manage budgets, bids, and pacing to ensure efficient spend and maximum return
• Conduct A/B testing on creatives, audiences, and strategies to enhance performance
• Troubleshoot campaign issues, discrepancies, and delivery problems in a timely manner
• Prepare detailed reports and dashboards for stakeholders highlighting campaign performance
• Stay updated with the latest trends, tools, and best practices in digital advertising and ad tech
💡 Quick Summary
Seeking a career-building opportunity? The Digital Ad Operations Senior Executive position is now open for candidates interested in the Operations Executive Jobs sector. This role in New Delhi offers a professional environment and growth potential.
Requirement Snapshot: Candidates should possess basic communication skills, a proactive attitude, and the ability to work in a team. Experience in Operations Executive Jobs is a plus.
