Digital Marketing Manager

We are urgently looking for a Digital Marketing Manager

Website- https://www.moksha.in/

We are looking for a candidate from an advertising background only

Apply only if you have AI Marketing Tools Knowledge

Exp- Min 7-10 years

Location- Saket, Delhi

Salary- Not a Constraint for the Right Candidate

Candidates with less than a month's notice period will be preferred

Job Title: Digital Marketing Manager with AI Marketing Tools Knowledge

Job Description:

Our marketing agency is seeking a dynamic and experienced Digital Marketing Manager with expertise in AI marketing tools. As the Digital Marketing Manager, you will be

responsible for leading our marketing efforts and driving strategic initiatives to

achieve business growth and maximize our clients' success. Your deep

understanding of AI marketing tools and their application in the digital landscape

will be crucial in developing and executing effective marketing campaigns.

Responsibilities:
• Develop and execute comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth.
• Lead a team of marketing professionals and provide guidance, mentorship, and performance management to ensure exceptional results.
• Stay up-to-date with the latest AI marketing tools, trends, and technologies, and identify opportunities for their integration into our marketing campaigns.
• Leverage AI marketing tools to analyze data, generate insights, and optimize marketing efforts for improved targeting, personalization, and customer engagement.
• Collaborate with cross-functional teams, including sales, product development and creative, to align marketing initiatives with overall business objectives.
• Conduct market research and competitor analysis to identify industry trends, customer preferences, and emerging opportunities.
• Drive innovation in marketing strategies by utilizing AI-driven solutions to enhance customer experiences, automate processes, and improve campaign performance.
• Monitor and analyze key marketing metrics, track campaign performance and provide regular reports to the executive team, highlighting successes, challenges and recommendations for improvement.
• Develop and manage marketing budgets, ensuring efficient allocation of resource and effective ROI.
• Stay informed about industry regulations and best practices to ensure compliance and ethical marketing practices.

Requirements:
• Bachelor's degree in marketing, business administration, or a related field. A master's degree is preferred.
• Proven experience as a Digital Marketing Manager or similar senior marketing role within an agency or a fast-paced marketing environment.
• In-depth knowledge of AI marketing tools, including customer segmentation, predictive analytics, chatbots, marketing automation, and data visualization.
• Demonstrated success in developing and executing multi-channel marketing strategies, utilizing both traditional and digital marketing channels.
• Strong analytical skills with the ability to leverage data-driven insights to optimize marketing campaigns and drive business results.
• Excellent leadership and team management abilities, with a track record of building and developing high-performing marketing teams.
• Exceptional communication and presentation skills, with the ability to articulate complex marketing concepts to both technical and non-technical stakeholders.
• Creative and innovative mindset with the ability to think strategically and adapt to changing market dynamics.
• Strong project management skills, with the ability to prioritize and manage multiple initiatives simultaneously.
• Familiarity with industry-leading AI marketing tools and platforms such as Salesforce Marketing Cloud, IBM Watson, Google AI, or similar tools.
• We offer a competitive salary package, including benefits and opportunities for professional growth and development. If you are passionate about AI-driven marketing and have a proven track record in driving successful marketing campaigns, we would love to hear from you.

Thanks,