Digital Marketing Manager |Google Ads Specialist|
Job details
Job description, work day and responsibilities
About GrowthBuddy
We are a UK-based company that matches the finest remote talent with startups based in the UK, Europe and the US. As part of this, we find and interview remote talent worldwide and introduce them to businesses. We work with start-ups and agencies in various segments; some of our current customers specialise in marketing, mental health and fintech.
Role type
Full-time and fully remote (US hours: 2 pm - 11 pm IST)
Salary range
₹12L - ₹15L per year
Who are we looking for
We seek a humble, driven, and skilled Paid Media Manager to join our client’s team, an award-winning US-based digital marketing agency. In this client-facing role, you'll be responsible for end-to-end management of multiple client accounts, driving performance through strategic campaign optimization while building strong client relationships. You will focus primarily on serving eCommerce clients across various platforms including, but not limited to, Google, Meta, TikTok, and Amazon.
What you’ll do
• Successfully managing 4 to 6 paid media client accounts and communicating effectively with the client's point of contact
• Ideating, managing, and optimizing comprehensive e-commerce digital marketing campaigns across Google, Meta, TikTok, and Amazon to drive traffic, engagement, sales, and ROAS
• Can both execute tasks assigned to them and understand the "why" behind them
• Developing effective audience targeting strategies within platform limitations, seeking opportunities to creatively reach the target audience
• Strategically managing client budgets
• Showcasing a deep understanding of your client’s business positioning, and providing creative recommendations that are in line with industry best practices and the competition
• Expanding to new, innovative platforms when relevant
• Collaborating with client teams to align marketing efforts with product launches, promotions, and seasonal campaigns
• Maintaining, troubleshooting, and analyzing data insights (CPC, CTR, CPA, ROAS, LTV and conversion rate) to ensure campaigns are meeting or exceeding targets
• Building insightful, compelling reports with key actionable insights for clients
• Monitoring the latest trends and changes in social media and the digital industry
• Proactively seeking frameworks and tools to increase efficiency in your work
Technical requirements
• Proficient in using advertising platforms such as Google Ads, Facebook Ads Manager, TikTok Ads, and Amazon Advertising
• Understands feed management
• Have an excellent understanding of e-commerce and online consumer behaviour
• 3+ years experience directly managing monthly budgets of $50K+
• Experience with Google Analytics and Tag Manager, ability to flag issues/errors and help troubleshoot
• Familiarity with project management tools like Asana and Basecamp
Company benefits
• Freedom to work remotely
• 28 days of annual leave (including your local public holidays)
• Health and well-being allowance
• Annual learning and development allowance
• Remote work setup allowance
• We're constantly improving our benefits and would like to understand from our early team members what matters the most to them
Company address
You will be redirected to another website to apply.
Offer ID: #964608,
Published: 2 weeks ago,
Company registered: 1 year ago
